Digital Marketing Specialist Job at Thompson Wealth Management in Scottsdale

Thompson Wealth Management and Federal Retirement Services

Scottsdale, Arizona, In office

About Us:

Thompson Wealth Management and Federal Retirement Services is a leading wealth management firm specializing in retirement planning and wealth management solutions. With a rapidly growing client base and digital presence, we’re launching a new position designed for someone ready to take full ownership and make a measurable impact.

You’ll be working directly alongside the leadership team and the visionary of the company, giving you a front-row seat to strategic decision-making while playing a key role in execution. We’re looking for a hungry, results-driven Digital Marketing Specialist to spearhead our online presence, lead generation, and brand visibility efforts.

This is your opportunity to shape and grow a role from the ground up, bringing fresh ideas, taking initiative, and driving real results in a high-growth environment.

Primary Responsibilities:

• Develop and execute comprehensive digital marketing strategies across all channels
• Manage and optimize our HubSpot marketing automation platform
• Create engaging content for multiple platforms (social media, email, website, webinars)
• Design and produce high-quality visuals, graphics, and presentations in Canva
• Manage, produce and edit video content for YouTube and other social platforms
• Create and manage mass email communications to our client base and prospects
• Develop and implement automated drip campaigns to nurture and convert prospects
• Manage and grow our email list of 36,000+ subscribers
• Plan, execute, and optimize webinar campaigns using Demio
• Drive lead generation through multiple channels, including paid ads and retargeting campaigns
• Track, analyze, and report on key marketing metrics
• Maintain brand consistency across all digital touch points
• Design, update, and optimize website content and functionality
• Lead website improvement initiatives and redesigns as needed
• Plan, execute, and analyze SMS marketing campaigns.
• Collaborate closely with leadership to align marketing efforts with business goals

Required Qualifications:

• 1+ years of digital marketing experience
• Proven expertise in HubSpot and marketing automation
• Strong copywriting and content creation skills
• Proficiency in Canva and graphic design for marketing material and presentations
• Video production and editing capabilities
• Experience in webinar marketing and execution
• Demonstrated success in lead generation and conversion optimization
• Strong analytical and data-driven decision-making skills
• Proficiency in website design and development
• Understanding of UX/UI principles and best practices

Key Performance Indicators:

• Increase lead generation 3-5x within first year
• Grow webinar attendance and conversion rates
• Enhance social media engagement and following
• Improve overall digital presence and brand awareness

Salary Range:

• Full-Time: $65,000 - $100,000 annually

Plus performance-based bonuses

This position offers the opportunity to:

• Take full ownership of developing and executing a comprehensive digital marketing strategy.
• Collaborate closely with a growing, forward-thinking wealth management firm.
• Drive measurable impact on business growth and client acquisition.
• Be part of a professional, high-performing team operating on the EOS framework.
• 401(k)
• 401(k) matching
• Health insurance
• 20 days Paid time off

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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