Bask and Lather Co is hiring: Influencer & Affiliate Marketing Manager in City o
Bask and Lather Co, City of Yonkers, NY, United States
Influencer & Affiliate Marketing Manager
Influencer & Affiliate Marketing Manager
Bask & Lather is a leading haircare brand focused on promoting healthy hair growth through natural, effective products. As we continue to grow, we are expanding our affiliate and influencer partnerships to scale brand awareness, drive conversions, and nurture long-term collaborations. We're seeking a highly organized and proactiveAffiliate & Influencer Managerto own and optimize these critical marketing channels.
Position Overview:
The Affiliate & Influencer Manager will be responsible for developing, executing, and scaling Bask & Lather's affiliate and influencer marketing strategy. This role combines data-driven execution with relationship management, ensuring our brand partners are aligned, activated, and delivering results. You'll manage affiliate platforms, build influencer relationships, track campaign performance, and ensure every partner interaction reflects our brand values.
Key Responsibilities Include: Affiliate Program Management
- Manage and grow theaffiliate programs, including onboarding, performance tracking, and payout coordination.
- Leadoutbound affiliate recruitmentto identify aligned creators, customers, and niche partners.
- Overseeall affiliate channels, optimizing for visibility and conversion.
Influencer Program Execution
- Source and vet influencer partners that align with Bask & Lather’s mission and audience.
- Draft and manageinfluencer briefs,set deliverables, and maintain organized communications.
- Coordinateproduct shipmentsfor influencer campaigns and sample requests.
- Track deliverables, content usage rights, and deadlines to ensure consistent output and ROI.
Campaign & Promotional Strategy
- Executecollaborations, andaffiliate recruitment campaignsto grow share of voice.
- Develop and updatepromotional marketing pages(e.g., affiliate landing pages, campaign info hubs).
- Collaborate with social and content teams to amplify influencer-created content across platforms.
Sample & Product Coordination
- Manage sample stock inventory and fulfillment foraffiliate and creator programs.
- Work cross-functionally with operations to ensure timely delivery of PR and content kits.
Qualifications:
- 3+ years of experience in affiliate, influencer, or partnership marketing (beauty/DTC space strongly preferred).
- Experience with TikTok affiliate and creator programs is a must have.
- Proven success in managing influencer campaigns and affiliate platforms
- Excellent written and verbal communication skills; capable of managing contracts and relationship dynamics.
- Organized, proactive, and self-motivated with strong attention to detail.
- Ability to work onsite and coordinate real-time with marketing and operations teams.
What We Offer:
- Competitive salary based on experience
- Opportunity to grow with a fast-scaling beauty brand
- Employee discount on all products
- Creative, collaborative team culture
Job Type: Full-time
Pay: $80,000.00 - $90,000.00 per year
- 401(k)
- 401(k) matching
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-timeIndustries
Personal Care Product Manufacturing
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