Jobright.ai is hiring : Senior Influencer Marketing Manager in Plano Job at Jobr

Join to apply for the Senior Influencer Marketing Manager role at Jobright.ai

1 day ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust.

Job Summary :

WorldLink US is a rapidly growing information technology company focused on tech transformation. They are seeking an Influencer Marketing Manager to lead the development and implementation of influencer marketing strategies, manage talent negotiations, and oversee product launch campaigns.

Responsibilities :

• Develop and implement talent influencer marketing strategies to enhance cultural relevance, brand visibility and engagement.
• Lead Celebrity and influencer talent negotiation and contracting process
• Identify the right talent and influencers that align with specific campaigns and device launches. Map specific talent execution to campaign and launch objectives, audiences and sales
• Lead full go-to-market plans for product launch campaigns start to end – briefing, strategy planning, building tactical plan, executing against business objectives, reporting
• Take end-to-end accountability for utilizing our influencer talent in marketing – always with a consumer-first mindset.
• Track, analyze and report against marketing / Influencer KPIs and metrics, and take corrective action where needed
• Take a consultative role for multiple internal stakeholders – be a source of expertise in Influencer and Creators
• Identify synergies between Influencers and our Carrier / Retail account teams and their specific needs to ensure that Carriers / Retailers achieve their goals, and we utilize our influencers to scale their initiatives
• Manage multiple budget and work closely with Finance to ensure all plans are within budget, and all approvals handled within compliance and guidelines
• Ensure that the x-functional team across the organization is fully aware of which Influencer plans and are in the loop for when content goes live. Develop best practice around information sharing and evangelizing
• Manage agency partner relationship and give clear, strategic direction to ensure we have clear timelines and expectations per campaign

Qualifications : Required :

• BA / BS degree in marketing, communications or business management
• 8 years+ in Partnership Marketing, Partnerships, Business Development, Account Management or Channel Sales Management
• Talent contracting and negotiation expertise
• Deep knowledge and constant pulse on the social landscape
• Ability to negotiate contracts with a strong bias for up-holding legal, compliance and financial policies and following proper procedure
• An iterative thinker who can challenge the status quo
• Consummate collaborator committed to communication excellence
• Business development / Partnerships / Account Management experience negotiating complex deals with large, international companies
• Experience working with technology platforms and internet brands
• Existing connections and relationships with the world’s leading media & internet brands
• Ability to think strategically about issues, leading to recommendations and action plans
• Ability to think quickly and make decisions, sometimes without all the necessary information
• Comfortable presenting at CxO level
• Verbal and written communication skills, negotiation skills, customer service and interpersonal skills
• Expert ability to work independently and manage one's time
• Strong mentoring skills necessary to provide support and constructive performance feedback
• Expert knowledge of principles and methods for showing, promoting, and selling products or services
• Expert ability to develop marketing and pricing strategy
• Expert knowledge of media production, communication and dissemination techniques and methods

Company :

WorldLink is a global technology transformation partner, with over 27 years of experience helping enterprises navigate and accelerate their digital transformation journey. Founded in 1998, the company is headquartered in Frisco, Texas, USA, with a team of 1001-5000 employees. The company is currently Late Stage. WorldLink US has a track record of offering H1B sponsorships.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Marketing

Industries

Software Development

Referrals increase your chances of interviewing at Jobright.ai by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified when a new job is posted.

Sign in to set job alerts for “Influencer Marketing Manager” roles.

Social Media & Influencer Marketing Manager

Dallas, TX $80,000.00-$105,000.00 4 days ago

Dallas, TX $75,000.00-$85,000.00 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

J-18808-Ljbffr

#J-18808-Ljbffr