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Neurovo

Jr Media Buyer - Mental Health Marketing Pioneer Job at Neurovo in Knoxville

Neurovo, Knoxville, TN, US, 37955

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Job Description

Job Description

Ready to Launch Your Media Buying Career While Making a Real Impact?

At Neurovo, we don't just run ads – we connect people with life-changing mental health resources. As a Jr Media Buyer, you'll join a specialized team that helps mental health practices grow their patient base through strategic paid media campaigns.

This isn't your typical media buying role. You'll be working in the meaningful intersection of digital marketing and mental healthcare, where your campaigns directly contribute to improving people's lives.

What You'll Do

Campaign Management & Optimization

  • Execute and optimize paid media campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and emerging platforms
  • Monitor daily performance metrics and make data-driven optimization decisions
  • Conduct A/B testing on ad creatives, landing pages, and audience targeting
  • Manage campaign budgets ranging from $5K to $30K monthly per client

Client Strategy & Growth

  • Collaborate with account managers to develop media strategies for mental health practices
  • Research and implement new targeting strategies specific to healthcare marketing
  • Create detailed performance reports and present findings to internal teams
  • Help scale successful campaigns while maintaining cost-per-acquisition goals

Creative & Technical Execution

  • Work with our creative team to develop HIPAA-compliant ad creatives
  • Set up conversion tracking, pixels, and analytics across multiple platforms
  • Build and maintain audience segments for retargeting campaigns
  • Stay current with platform updates and healthcare advertising regulations

What We're Looking For

Essential Requirements:

  • 2-3 years of hands-on experience with Google Ads and Meta advertising platforms
  • Strong analytical skills with proficiency in Google Analytics and Excel/Google Sheets
  • Understanding of conversion tracking, attribution models, and performance metrics
  • Excellent written and verbal communication skills
  • Detail-oriented with strong project management abilities

Preferred Qualifications:

  • Experience with healthcare or professional services advertising
  • Google Ads and Facebook Blueprint certifications
  • Familiarity with HIPAA compliance in digital marketing
  • Knowledge of additional platforms like LinkedIn Ads, Microsoft Ads, or programmatic buying
  • Experience with landing page optimization tools

Personal Qualities:

  • Passionate about mental health advocacy and reducing stigma
  • Thrives in a fast-paced, results-driven environment
  • Curious learner who stays ahead of industry trends
  • Collaborative team player with a growth mindset

Why Join Neurovo?

Meaningful Work: Your campaigns help people find therapists, psychiatrists, and mental health resources when they need them most.

Professional Growth:

  • Mentorship from senior media buyers with 10+ years of experience
  • Professional development budget
  • Clear advancement path to Senior Media Buyer or another higher level role 
  • Access to premium courses, conferences, and certifications

Competitive Benefits:

  • Salary: $67,000 - $75,000 based on experience
  • Performance-based bonuses
  • Health Insurance
  • 3 weeks PTO + mental health days
  • Remote work flexibility
  • Amazing team and culture

Cutting-Edge Environment:

  • Work with the latest marketing technology and attribution tools
  • Access to exclusive healthcare marketing insights and data
  • Collaborate with top mental health practices nationwide

Career Trajectory

Month 1-3: Master our client accounts, platform setups, and reporting processes
Month 4-6: Begin managing client accounts independently (can happen sooner based on experience)
Month 7-12: Take ownership of multiple client accounts with much larger ad spend (can happen sooner based on experience)

Ready to Make Mental Health Care More Accessible?

If you're excited about combining your media buying skills with meaningful work that genuinely helps people, we want to hear from you.

To Apply: Submit your resume along with a brief cover letter explaining why you're passionate about mental health marketing. Include any relevant campaign results or certifications you've earned.

Questions? Feel free to reach out to our hiring team with any questions about the role or our company culture.

Neurovo is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified candidates regardless of race, gender, age, religion, sexual orientation, or disability status.

Application Deadline: Priority consideration given to applications received within 2 weeks of posting.