Birch River is hiring: Marketing Specialist - Google Ads & Facebook Ads in Tempe

Marketing Specialist - Google Ads & Facebook Ads

Marketing Specialist - Google Ads & Facebook Ads

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We are a multi-faceted company with a niche portfolio of escape rooms, helping venues drive bookings through high-performing, attribution-based ad campaigns.

The Role

We’re looking for a Digital Marketing Specialist who can own client relationships, manage campaigns, optimize strategy, and deliver measurable results. Since this portfolio is relatively small, delivering white-glove service is exceptionally important

Responsibilities

• Manage and optimize Google Ads and Facebook Ads campaigns for escape room clients.
• Conduct keyword research, audience targeting, and creative testing to maximize ROI.
• Handle incoming, pre-vetted sales calls and assess whether prospects are a good fit for our portfolio (Zoom only, no cold calling).
• Oversee onboarding for new clients, including account setup, tracking, and campaign launches.
• Provide clear weekly reporting with insights and optimization plans.
• Contribute to marketing content by creating a “Win of the Week” YouTube Short every three weeks (rotation with other team members). You can see our current efforts on our service page: https://birchriverdg.com/services/escape-room-marketing
• Stay current with ad platform changes, trends, and competitive strategies.
• Support our small team on additional projects outside of core ad management as needed.

Requirements

• Proven experience managing Google Ads and Facebook Ads campaigns (portfolio or case studies required).
• Excellent communication skills; confident leading client and prospect Zoom calls.
• Strong understanding of conversion tracking, attribution, and lead generation.
• Must be located within driving distance of Tempe, AZ.

We’d Love This Also

While this role is focused on running campaigns for our escape room portfolio, we’d love to work with someone who’s:

• Entrepreneurial at heart - excited about growing with a company.
• Interested in broader marketing strategy, not just ads.
• Curious about SaaS and tech - we’re building Sydnee, a client portal platform for freelancers and agencies, and this role could naturally grow into helping drive that side of the business.

We’re not promising equity or leadership roles from the start - but for the right person, there is real potential to grow beyond day-to-day campaign management and help shape where our company goes next.

What We Offer

• Hybrid working conditions (remote + in-person collaboration)
• All federal holidays off + PTO
• 401k & Health Insurance benefits.

How to Apply

If this role sounds like a fit, we’d love to see your work. Please include your portfolio or case studies showing Google Ads and Facebook Ads campaigns you’ve managed in addition to your resume.

Our Process

This is the start of the process. We are looking to fill this position within three weeks:

• Step 1: A quick 15-minute Zoom call to get to know you and answer questions.
• Step 2: An in-person interview at our office in Tempe, AZ.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Marketing Services

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