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Parrot Realty Inc

Marketing Specialist

Parrot Realty Inc, Pompano Beach, FL, US, 33072

Duration: Full Time

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DescriptionWe are seeking a creative, organized, and proactive Marketing Associate to support and execute our real estate marketing initiatives. This role is responsible for ensuring consistency and excellence in listing promotions, social media presence, print and digital campaigns, event coordination, and agent branding. The ideal candidate has a strong attention to detail, excellent communication skills, and the ability to manage multiple projects in a fast-paced environment.Work alongside award-winning Marketing Professionals to create and foster a Marketing department like no other.ResponsibilitiesListing Marketing & Online Presence•Ensure all property listings adhere to the internal Listing Marketing Checklist•Upload all listing photos and videos to the Marketing Google Drive•Post listing videos to YouTube, and provide video links to agents for MLS•Post all listing videos and photos to social media platforms and Google Business Page•Share and organize Facebook Live videos across Facebook and YouTube•Run YouTube, Facebook, and Instagram ads for property listingsFarming & Community Outreach•Follow and execute the marketing schedule for geographic farms•Send monthly Market Reports and Just Listed / Just Sold emails to farm email lists•Coordinate print marketing such as newsletters, postcards, school calendars, etc.•Submit content to monthly publications, including The Parklander, Coral Springs Talk, and Parkland TalkEvent Coordination•Organize Seller & Buyer Seminars, Charity Events, and City EventsAgent & Brand Marketing•Post monthly Agent Reports, New Agent Announcements, and Birthday Posts•Create and publish Market Update Blogs and Local City Blogs•Contact sellers and post Seller Review Videos; run Testimonial Video Ads•Collaborate with the graphic designer and leadership team on recruiting email campaigns•Create content showcasing behind-the-scenes office cultureSocial Media Management & Content Creation•Develop and post engaging content on 2 main social media accounts•Generate content ideas for the company's real estate-focused podcast•Maintain consistent brand voice and visual identity across all platformsQualifications•1-3 years of marketing experience, ideally in real estate or related industry•Proficient in social media platforms (Facebook, Instagram, YouTube, etc.)•Familiarity with email marketing platforms and Google Workspace•Basic understanding of paid ad platforms (Meta Ads, YouTube Ads)•Strong organizational and communication skills•Ability to manage multiple deadlines and campaigns simultaneously•Graphic design or video editing experience is a plus