Associate Manager, Integrated Media Planning

Associate Manager, Integrated Media Planning

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We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the worlds largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities.

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer to see the world through their eyes. We focus on finding greater empathy with the consumer to uncover insights and opportunities that deliver more valued and valuable connections.

The Associate Manager, Integrated Media Planning is responsible for the planning, implementation, and tracking of media plans. They partner with the Associate Director or Account Director to set the strategic tone and direction for planning deliverables. They also assist in developing key plans, projects, or presentations for clients. A strong working knowledge of the media space, including digital media and available media research, is essential. As a step toward leadership, the Associate Manager manages a planning team, including skills development, performance evaluation, and supporting growth.

Responsibilities

• Approach situations with energy and interest, displaying passion for pop culture, trends, and consumer motivations.
• Develop insights and use data to support strategic thinking through critical analysis.
• Seek to understand how data is leveraged for reporting, strategy definition, and opportunity uncovering.
• Delegate tasks effectively as a manager of strategists and assistants, fostering team development.
• Build and maintain internal and external relationships with understanding and a team-oriented mindset.

Qualifications

• 2-3 years of digital experience, preferably in direct response marketing.
• Graduation from a four-year college or university.
• Knowledge of traditional channel planning (TV/OOH) and digital media; not required but a plus.
• Ability to guide campaign strategy from start to finish.
• Strong communication skills for internal and external teams.
• Experience in delegation and mentoring team members.

This role offers a pay range of $40,000$75,000 USD, based on experience, qualifications, and location. Benefits include health, dental, vision insurance, 401(k), flexible spending accounts, paid leave, and STD/LTD insurance. The position is hybrid, requiring three days in-office per week, with flexibility for remote work on other days.

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industry: Advertising Services

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