Business Development Representative & Marketing Specialist

We are seeking a results-driven Business Development Representative & Marketing Specialist to drive growth and expand our client base in the charter transportation sector. The ideal candidate will be well-versed in CRM platforms (preferably Zoho) and ZoomInfo and will manage and execute marketing initiatives. This role will focus on creating, scheduling, and tracking email marketing campaigns, as well as planning and executing social media advertising campaigns across key platforms. This role requires a proactive approach to both sales and marketing, ensuring a seamless experience for prospects and clients alike. Key Responsibilities:Prospecting & Lead GenerationIdentify, research, and qualify new business opportunities using ZoomInfo, Zoho CRM, and other prospecting tools Execute outbound outreach via calls, emails, and social media to generate leads and build a robust sales pipeline Attend and represent the company at industry events and conferences as neededClient Relationship ManagementBuild and nurture long-term relationships with prospective and existing clients, ensuring a high level of satisfaction and retention Maintain detailed records of all client interactions, opportunities, and follow-ups within Zoho CRM Serve as a consultative partner, understanding client needs and providing tailored charter transportation solutionsNegotiation & ClosingLead negotiations with prospects and clients to secure new contracts and renewals, ensuring mutually beneficial outcomesCollaborate closely with internal teams to deliver accurate pricing, proposals, and service agreements.Reporting & Pipeline ManagementMaintain an organized pipeline of leads and opportunities, updating Zoho CRM regularly with activity and progress Provide regular reports on sales activity, pipeline status, and key metrics to management.Marketing:Develop and manage email marketing campaigns through our CRM system.Segment contact lists and analyze campaign performance.Create and optimize social media advertising campaigns (Facebook, LinkedIn, Instagram, etc.).Collaborate with the team to align campaigns with business goals.Provide performance reporting and recommendations for improvement.Required Skills & Qualifications:Experience with CRM systems (Zoho preferred).Strong understanding of email marketing best practices.Hands-on experience with social media advertising and analytics tools.Creative mindset with strong attention to detail.Proven experience in business development, sales, or marketing, preferably in transportation, logistics, or B2B services Comfortable and proficient with Zoho CRM and ZoomInfo for prospecting and client management Demonstrated ability in prospecting, client relationship management, and negotiation Strong verbal and written communication skills.Ability to work independently and collaboratively in a fast-paced environment.Analytical mindset with attention to detail and organizational skills.Bachelor's degree in business, Marketing, Communications, or relevant experience.Preferred:Experience in the charter transportation or logistics industry.Familiarity with additional sales and marketing automation tools.Attributes:Self-motivated, proactive, and results-oriented.Strong interpersonal skills with a customer-first attitude.Adaptable and eager to learn new technologies and industry trends.This position offers a unique opportunity to make a direct impact on our growth trajectory in the charter transportation industry while working with industry-leading sales and marketing tools.