Digital Marketing Manager
Fabio Viviani Hospitality, Chicago, IL, US, 60290
Duration: Full Time
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About Fabio Viviani Hospitality
Fabio Viviani Hospitality is a leading restaurant group known for delivering exceptional dining experiences across multiple brands. We pride ourselves on creativity, community engagement, and culinary excellence.
About Fabio Viviani Hospitality
Fabio Viviani Hospitality is a leading restaurant group known for delivering exceptional dining experiences across multiple brands. We pride ourselves on creativity, community engagement, and culinary excellence.
Overview
Fabio Viviani Hospitality (FVH) is seeking a strategic and results-driven Digital Marketing Manager to lead digital growth efforts across a dynamic portfolio of more than 20 hospitality brands and growing! This role is perfect for a digital expert with hospitality experience who thrives in a fast-paced, multi-brand environment and knows how to drive measurable results through targeted digital campaigns.
As Digital Marketing Manager, youll be responsible for building visibility, increasing traffic, and optimizing guest conversions through email, SMS, and third-party platforms, by using SEO, and performance analytics. Youll work closely with brand teams, our creative department, and third-party vendors to execute digital initiatives that reflect each concepts unique identity while staying aligned with group-wide strategic goals.
Key Responsibilities
Digital Campaign Strategy & Execution
- Plan, build, and execute monthly email and SMS campaigns across multiple restaurant concepts
- Manage Google My Business (GMB) listings and updates for all locations to ensure local visibility
- Oversee basic SEO strategy including keyword targeting and on-page optimization
- Develop and maintain digital integrations across platforms to support guest journey (i.e., Toast, OpenTable, etc.)
- Assist with the development and optimization of sales funnels and retargeting campaigns
- Generate and analyze monthly reports on campaign performance, guest engagement, and conversion metrics
- Make data-informed recommendations to improve ROI and reach
- Coordinate email/SMS calendar with social media and events teams for holistic marketing efforts
- Provide graphic asset direction (in collaboration with design team) for email, SMS, and website needs
- Support website updates or landing pages tied to promotions, events, or openings
- Ensure each campaign reflects its brands tone, values, and visual identity
- 35+ years of digital marketing experience, ideally in the hospitality, restaurant, or lifestyle industry
- Hands-on experience with email and SMS platforms (e.g., Mailchimp, Constant Contact, Klaviyo, EZ Texting, or similar)
- Knowledge of SEO, Google My Business, and digital marketing best practices
- Familiarity with retargeting and basic digital ad strategy
- Strong organizational skills with ability to manage multiple brands and deadlines at once
- Experience working with hospitality technology (Toast, OpenTable, SevenRooms, BentoBox, etc.) a plus
- Comfortable working cross-functionally with creative, operations, and marketing teams
Youll thrive in this role if youre a detail-oriented doer with a strong bias for execution. Youre passionate about hospitality and love creating memorable guest experiences that leave a lasting impression. With a data-driven mindset, you enjoy testing, learning, and optimizing to continuously improve results. Youre confident juggling multiple brand voices while still maintaining consistency and clarity across all channels. Most importantly, youre excited to play a key role in growing a dynamic portfolio of restaurant brands with national reach.
Our Commitment
We strive to embrace what makes each one of us unique; we each have our own story, and there is only one YOU. We believe that celebrating and embracing this philosophy makes for a better world! Whether looking at our current staff or future team members, we believe that everyone has something to offer, and our employment practices reflect that. Whether by mandate or not, we never have and never will make our employment decision based upon race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. If you are passionate about food and hospitality, we may be the place for you!
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales-
Industries
Hospitality
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