Business Systems Analyst (Salesforce Marketing Cloud)

No Corp-to-corp. No 3rd parties

Job Title : Business Systems Analyst (Salesforce Marketing Cloud)

Location : 100% onsite in Irvine, CA (only candidates already local to Southern CA will be considered)

Employment Type : Contract-to-hire

Compensation

35.00 to 47.00 per hour (DOE)

Our client, a leader in the automotive industry, is seeking a highly skilled Business Systems Analyst with experience in Salesforce Marketing Cloud to help build best practices and optimize processes and workflows.

Key Responsibilities :

• Support B2B enterprise systems and projects aligned with the company's business strategy. Collaborate with business and IT stakeholders to implement system solutions and integrate best practices. Maintain the health of enterprise systems to support business priorities and provide Level 2 support.
• Define project requirements and support business users throughout the project lifecycle, including scope definition, design review, and User Acceptance Testing. Monitor progress, resolve issues, publish reports, and recommend actions to mitigate risks.
• Conduct business requirements analysis for internal and external systems, including content management. Develop best practices to improve business processes, system solutions, and workflows.
• Manage the lifecycle of changes to business systems, maintain documentation, perform ad hoc data analysis, and generate reports for business users.

Required Qualifications :

• 5 years of Business Systems Analysis experience
• At least 2 years of experience with Salesforce Marketing Cloud
• Experience supporting and collaborating on digital marketing projects with business and external vendors
• Knowledge of data governance, privacy laws, and consent frameworks related to CRM

Skills :

• Journey Builder
• Email Studio
• Mobile Studio
• Automation Studio
• Contact Builder
• Familiarity with REST and SOAP APIs for data ingestion and external integrations (e.g., CRM, CDP)
• Supporting UAT, validating email renders, journey paths, and data flows
• Documenting and prioritizing marketing automation and data use cases
• Problem-solving skills with an innovative mindset

All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in accordance with applicable laws including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. If a background check is required for certain positions, it is to mitigate risks to our business operations and reputation.