Chervon North America
Channel Marketing Manager | Pro Power Tools
Chervon North America, Naperville, Illinois, United States, 60564
Chervon is one of the world’s largest power tool and outdoor power equipment manufacturers with a rich history of innovation. Chervon’s commitment to build a better world by building better tools is evident in the products we manufacture and our green approach to manufacturing. We focus on hand-held portable power tools, stationary bench tools, laser and electronic equipment and outdoor power equipment. With world-class R&D, design, manufacturing, supply chain, marketing, sales, and service teams throughout the world, we do it all.
Job Summary:
The Channel Marketing Manager | Pro Power Tools, is responsible for driving profitable share growth across the served markets by managing the development of the channel penetration and harmonization strategies.
This includes developing marketing, sales, and merchandising strategies within and across channels which deliver top-line sales targets and bottom-line profit with efficient utilization of working capital.
Brand Responsibility: FLEX
Channel Responsibility: Select Retail & Online Partners, Professional Distributors, Industrial
Channel, & Key Regional Strategic Customers
Key Job Responsibilities:
Strategic Marketing & Assortment Planning
Long term strategic planning leadership.
Lead development and execution of cross-functional business plan & key objectives.
Lead brand strategy and position within assigned customers and channels.
Risk and opportunity planning and support.
Channel & Customer Management
Identification and understanding of key channel partner objectives, behaviors and strategies.
Lead customer line review, business review, seasonal review strategies and development.
Support National & Customer specific promotional planning, sales lift analysis and profitability expectations for dedicated channels and customers.
Channel New Product Launch Planning & Execution
Develop and execute a comprehensive new product commercialization plan for key strategic customers in collaboration with brand, sales, product and the customer.
Lead strategy development and execution of channel specific new product launch materials, assets and programs.
Co-Marketing & Merchandising
Lead and develop fully integrated co-marketing campaign planning and execution with customers and key channel partners.
Lead strategy, development and execution of compelling customer or channel specific sales & POP materials across all mediums.
Support budget management of customer and/or channel specific co-marketing & channel marketing budgets and activities.
Competencies:
Thinks strategically
Strong analytical competency
Channel and customer experience
Demonstrates financial understanding and P&L acumen
Continually expands industry expertise
Learn about new channels, products and industries
Builds alliances and works effectively with cross-functional teams
Communicates efficiently and effectively
Required Education and Experience:
A bachelor's degree in business or equivalent and 5 years of proven success as a channel manager, account manager, or other related experience.
Experience in building and successfully executing product pricing strategies within the retail environment.
Appreciates and thrives within an entrepreneurial environment.
Experience with sales performance metrics reporting and analytics.
Excellent communication skills.
Team management skills.
Strong analytical and organizational skills.
Fluency in key business measures – sales, gross margin, etc.
Demonstrated ability to manage multiple projects.
Salesforce experience a plus.
Salary Range: $85k to $110k
Travel:
This position requires up to 25% travel. International travel may be required on occasion.
Work Environment:
This job operates in a professional office environment with the option for hybrid work schedules. It also requires communication via email and video conference with international teams on a weekly basis.
Chervon North America operates in a casual and fun environment. We offer a very competitive benefits package including health, dental, vision, short/long-term disability, life insurance, parental leave, a generous 401(k) match, an open PTO program and a hybrid work environment.
We think Chervon is a great place to work!
Be part of our new future!
Better Tools.
Better World.
Chervon North America, Inc. is an Equal Employment Opportunity Employer committed to hiring a diverse workforce.
We consider all applicants for employment without regard to race, age, religion, color, marital status, national origin, sexual orientation, disability, gender, pregnancy, military status, order of protection status, transgender status, genetic information, or any other category protected by law.
#LI-Hybrid
Powered by JazzHR
Job Summary:
The Channel Marketing Manager | Pro Power Tools, is responsible for driving profitable share growth across the served markets by managing the development of the channel penetration and harmonization strategies.
This includes developing marketing, sales, and merchandising strategies within and across channels which deliver top-line sales targets and bottom-line profit with efficient utilization of working capital.
Brand Responsibility: FLEX
Channel Responsibility: Select Retail & Online Partners, Professional Distributors, Industrial
Channel, & Key Regional Strategic Customers
Key Job Responsibilities:
Strategic Marketing & Assortment Planning
Long term strategic planning leadership.
Lead development and execution of cross-functional business plan & key objectives.
Lead brand strategy and position within assigned customers and channels.
Risk and opportunity planning and support.
Channel & Customer Management
Identification and understanding of key channel partner objectives, behaviors and strategies.
Lead customer line review, business review, seasonal review strategies and development.
Support National & Customer specific promotional planning, sales lift analysis and profitability expectations for dedicated channels and customers.
Channel New Product Launch Planning & Execution
Develop and execute a comprehensive new product commercialization plan for key strategic customers in collaboration with brand, sales, product and the customer.
Lead strategy development and execution of channel specific new product launch materials, assets and programs.
Co-Marketing & Merchandising
Lead and develop fully integrated co-marketing campaign planning and execution with customers and key channel partners.
Lead strategy, development and execution of compelling customer or channel specific sales & POP materials across all mediums.
Support budget management of customer and/or channel specific co-marketing & channel marketing budgets and activities.
Competencies:
Thinks strategically
Strong analytical competency
Channel and customer experience
Demonstrates financial understanding and P&L acumen
Continually expands industry expertise
Learn about new channels, products and industries
Builds alliances and works effectively with cross-functional teams
Communicates efficiently and effectively
Required Education and Experience:
A bachelor's degree in business or equivalent and 5 years of proven success as a channel manager, account manager, or other related experience.
Experience in building and successfully executing product pricing strategies within the retail environment.
Appreciates and thrives within an entrepreneurial environment.
Experience with sales performance metrics reporting and analytics.
Excellent communication skills.
Team management skills.
Strong analytical and organizational skills.
Fluency in key business measures – sales, gross margin, etc.
Demonstrated ability to manage multiple projects.
Salesforce experience a plus.
Salary Range: $85k to $110k
Travel:
This position requires up to 25% travel. International travel may be required on occasion.
Work Environment:
This job operates in a professional office environment with the option for hybrid work schedules. It also requires communication via email and video conference with international teams on a weekly basis.
Chervon North America operates in a casual and fun environment. We offer a very competitive benefits package including health, dental, vision, short/long-term disability, life insurance, parental leave, a generous 401(k) match, an open PTO program and a hybrid work environment.
We think Chervon is a great place to work!
Be part of our new future!
Better Tools.
Better World.
Chervon North America, Inc. is an Equal Employment Opportunity Employer committed to hiring a diverse workforce.
We consider all applicants for employment without regard to race, age, religion, color, marital status, national origin, sexual orientation, disability, gender, pregnancy, military status, order of protection status, transgender status, genetic information, or any other category protected by law.
#LI-Hybrid
Powered by JazzHR