Content Marketing Associate

Coton Colors Company is seeking an in-house Content Marketing Associate to support our growing marketing team. This role will focus on developing and executing content strategies that align with business objectives, drive customer engagement, and reinforce brand positioning. The ideal candidate is detail-oriented, collaborative, and skilled at producing content that performs across digital platforms, email, and print.JOB OVERVIEW:The Content Marketing Associate supports the creation and execution of brand-aligned content across multiple publishing channels, including the website, blog, email, print, and packaging, as well as brand-aligned copy across marketing channels such as email, SMS, social media, and more.This role collaborates closely with the rest of the Creative team to write and edit content that supports product storytelling, campaign promotion, evergreen brand communication and SEO-aligned strategies. The Associate also supports content marketing strategies by helping translate brand positioning into clear messaging and ensuring content outputs align with broader brand direction and publishing plans. The ideal candidate brings strong writing skills, attention to detail, and a passion for brand voice and storytelling.DUTIES AND RESPONSIBILITIES (but are not limited to):Write and edit brand content across platforms, including product descriptions, website content, blog posts, packaging, print, and moreWrite promotional copy that supports content launches and campaign messaging across email, SMS, social media, and other marketing channelsEnsure all content and copy align with brand voice, tone, and messaging hierarchy in a way that strengthens storytellingSupport the execution of content marketing strategies by aligning content creation with brand positioning and messaging goalsCollaborate with the Brand Marketing team to ensure published content reflects strategic direction and campaign prioritiesProofread and edit team-generated content to ensure accuracy, consistency, and brand alignmentMaintain and optimize evergreen content on the website and blog to ensure it remains accurate, relevant, and aligned with SEO strategiesAssist with content entry, formatting, and publishing across CMS or blog platforms as neededManage the organization, storage, and indexing of content and copy within the Content Management System (CMS), ensuring assets are accurate, searchable, and reusable across teamsREQUIREMENTS:College degree in marketing, public relations, advertising, or related major1-2 years of marketing, advertising or PR experience.Experience in:Microsoft applications (i.e. Excel, Word, Outlook, PowerPoint)Communication applications (i.e. Teams, Basecamp)Content planning tools (i.e. Airtable and Klaviyo)Strong organizational and time-management skillsExcellent written and verbal communicationAbility to thrive in a deadline-driven, fast-paced environmentHigh attention to detail with strong proofreading and editing skillsKEY COMPETENCIES:Strong brand writing and storytelling across a range of formats including email, blog, and printInitiative and ownership of assigned projectsStrategic thinking with a strong understanding of audience needs and content purposeExcellent written and oral communication skills with minimal grammatical or spelling errorsAdaptability to evolving priorities and timelinesCollaboration and communication across departmentsCreative vision paired with operational focusStrategic Agility: A forward thinker that sees ahead clearly and can anticipate future consequences and trends accuratelyAt Coton Colors we celebrate every day. Even work days. Be part of the Coton Colors crew, and you'll know what we're talking about. The founding principles of Coton Colors can be found resonating through our products, service and experience.Creative | "Can Do" Attitude | Discerning | Quick, Hardworking & Nimble | Intelligent | Giving |Hospitable | Shoot the Moon Mentality | Respectful | Trustworthy | Proud | Happy Coton Colors also provides these amazing benefits and perks:Competitive CompensationComprehensive Medical Insurance401(k) with an ambitious Company MatchGenerous Paid Time Off (PTO)Ten (10) Company Paid Holidays, including your Birthday!Medical/Maternity LeaveCrew Discount ProgramVisit our Coton Colors Careers Page to learn more.