Full-Stack Marketing Specialist (San Francisco only)

Full-Stack Marketing Specialist (San Francisco only)

About Formant

At Formant, were building the operating system for intelligent machines. Our mission is to unlock the full potential of robotics by making it effortless to manage, operate, and scale heterogeneous fleetspowered by AI. Our customers span autonomous cleaning, logistics, agriculture, and more. Were a small, agile team working on a big, tangible future: real-world AI in motion.

Were hiring our first Full-Stack Marketer someone who can drive our strategy and execute it. Youll be a one-person powerhouse who shapes and scales how the world sees us. Youll lead content, brand, social, and storytelling efforts, creating momentum across channels with an authentic voice and a clear point of view.

Youll report to our Chief Business Officer and work closely with technical founders and customers, so you need to be fluent in developer and technical audiencesand unafraid to dig into how the sausage is made.

What Youll Do

• Own the end-to-end marketing function : from strategy to execution across social, email, content, podcasts, events, and partnerships.
  
  
• Create and repurpose content : long-form, short-form, video, podcastwhatever format best fits the message.
  
  
• Grow and engage our technical audience , making Formant a trusted brand in the AI + robotics space.
  
  
• Operate independently : youre scrappy, resourceful, AI first and know how to get things done but you also know how to involve others across our whole team when the task requires it.
  
  
• Amplify our voice : not with fluff, but with real insight. Think editorial taste meets technical storytelling.

Who You Are

• Youve shipped high-quality social media content text, photos, videos, and podcastsand you can show us work youre proud of.
  
  
• You think like a founder : entrepreneurial, iterative, experimental. Youve likely been the first marketer or worn many hats at an early-stage startup.
  
  
• You speak engineer comfortably , even if youre not one. Youre credible with technical audiences and can translate complex ideas without dumbing them down.
  
  
• You have taste . You know when something is good, and more importantly, why its good. You bring an editorial lens to everything you create.
  
  
• You use AI tools naturally and creatively in your workflow.
• Years?

Bonus Points

• A portfolio of content (blog posts, campaigns, social threads, short videos, etc.)
  
  
• Track record of growing a brands presence from zero to something wonderful

How to Apply

Were not looking for a perfect resumewere looking for proof of voice, clarity, and momentum . Share a few links to content youve created and tell us why you made it. What worked? What didnt? What did you learn?

Were excited to meet people who challenge our thinking and care deeply about doing meaningful work in the real world.

This position is for candidates in the San Francisco Bay Area only.

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