Marketing Specialist

Were looking for a Global Marketing Specialist with specific skills in event marketing, social media and PR to join our rapidly expanding team. The ideal candidate will bring a passion for communications and a desire to help build the brand for one of the worlds most disruptive organizations.

Job Responsibilities

• Event marketing: Raise awareness of Digital Ventures in the USA and position the firm as a thought leader in the innovation, venture and product management space across media, social and events
• Plan and execute events locally in Manhattan Beach to support Digital Ventures recruitment, drive and position the firm as a company without peer
• Develop, manage and nurture partnerships with relevant industry organizations
• Collate all required event materials, prepare event schedules, manage event timelines and drive all internal and external communications surrounding each event

• Social media: Develop engaging and impactful social media strategies that elevate Digital Ventures brand awareness globally
• Manage BCG Digital Ventures' social media channels globally, in collaboration with regional marketing and recruitment colleagues, across LinkedIn, Facebook, Twitter, Instagram etc.
• Engage in community building tactics to increase brand awareness and support Digital Ventures ongoing recruitment drive
• Monitor and evaluate new platforms, show an understanding of how they are evolving and a point of view on where BCG Digital Ventures needs to be playing in the future
• Use experiments and data to improve BCG Digital Ventures social media engagement and performance, and provide timely reports back to the global marketing team

• PR: Work with global marketing team to produce and pitch press releases/company and venture build stories, and enter relevant awards programs
• Support BCG Digital Ventures spokespeople with appropriate and timely briefings and other preparation materials when they are speaking on behalf of the company
• Establish and maintain strong and pro-active relationships with media and influencers in the business, technology and innovation media
• Write and create content as required for the BCG Digital Ventures blog, external communications and event related activities
• Track Digital Ventures coverage globally and produce quarterly coverage and activity reports for the Partner group

Qualifications

• BA/BS degree strongly preferred
• 2-3 years of experience in a similar social media and marketing communications role
• Energy and the ability to thrive in a fast paced and ever changing environment
• A self-starter with an appetite to learn and an ability to cope with ambiguity
• Appreciation of working in a matrix organization with multiple teams and stakeholders
• Experience planning, managing, and executing events
• Exceptional writing and editing skills
• Demonstrated success pitching stories to media outlets and journalists
• A strong understanding of branding and reputation management
• Degree in Public Relations, Marketing, Media, Communications, Journalism, English, or a related field a plus