Marketing Content Manager Job at Nashville Public Radio in Richmond

Marketing Content Manager

ASK Childhood Cancer Foundation is seeking a full-time Marketing Content Manager to support our marketing and communications efforts. This person will work closely with the Associate Director of Marketing to support the production of ASKs external and internal-facing communications, both digital and print. Key tasks include enhancing philanthropic support, event marketing, and family participant connection by communicating ASKs mission and impact through various materials to diverse stakeholder groups.

The Marketing Content Manager reports to the Associate Director of Marketing and partners with the Marketing Content Coordinator. They will also collaborate with the Director of Philanthropy and ASK staff to meet development-related and mission-driven content marketing needs, supporting fundraising, strategic objectives, and organizational vision.

Key Responsibilities

1. Website Management and User Experience (20%)

• Create, update, and coordinate website content and design to ensure accuracy and informativeness.
• Implement and oversee UX/UI design to enhance user experience and website appeal.
• Share compelling stories illustrating ASKs impact.

• Conduct keyword research relevant to ASKs mission and services.
• Optimize website content for improved search visibility.
• Ensure technical SEO best practices are followed.
• Monitor and analyze SEO metrics to identify improvement opportunities.

• Utilize tools like Google Analytics to analyze website traffic and user engagement.
• Use data insights to inform content and design improvements.
• Monitor website performance metrics and report findings.

• Collaborate with development team to align content with fundraising goals.
• Create engaging event materials, newsletters, and digital content.
• Develop ASKs annual report and support multimedia production for events.
• Design and execute email campaigns and materials.

• Ensure all content aligns with brand values and style.
• Support development and special events, including public speaking and community representation.

Qualifications & Skills

• Bachelors Degree or equivalent experience.
• 3-5 years in communications, marketing, PR, advocacy, or fundraising.
• Graphic design experience with Adobe Creative Suite and Canva; video experience preferred.
• Proven content development skills for digital and print.
• UX/UI experience; Wix CMS preferred.
• Strong analytics skills for SEO and website performance.

This is a full-time (40 hours/week), in-person position with a starting salary of $70,000. Occasional evening and weekend work may be required.

ASK Childhood Cancer Foundation is an equal opportunity employer committed to diversity. We offer a positive work environment and a purposeful culture.

To apply, send your resume and design portfolio to jobs@askccf.org with the subject line Marketing Content Manager.

Founded in 1975, ASK Childhood Cancer Foundation is Virginias leading provider of support services for children with cancer and blood disorders and their families. Our mission is to improve their lives through emotional, social, financial, and educational support.