Bradford White is hiring: Marketing Specialist in Morrisville

Marketing SpecialistPrimary Function: Our FloLogic location (Morrisville, NC) is looking for a Marketing Specialist to become part of our growing business and support marketing and sales efforts. The Marketing Specialist will report to the Director of Marketing to help build and execute marketing and sales strategies for the FloLogic brand.Responsibilities:Help manage and execute FloLogic's marketing strategy, with a focus on development and implementation of marketing programsManage day-to-day operation of the FloLogic website, ecommerce platform and ongoing web content updatesHelp develop and execute a social media strategy targeting plumbing, other trade and homeowner audiencesHelp develop and execute segmented customer CRM programManage execution of digital advertisingSupport sales initiatives with development of sales support collateral materialsExecute development of internal product support materials for customer and sales teamsManage execution of marketing and sales assets with freelance and agency partnersSupport insurance industry strategic partnershipsSupport product development and overall product sales/marketing effortsJob Requirements:Bachelor's degreeAt least 3 years experience working in a marketing roleDigital marketing experience, including website, social media and CRM/email marketingExperience with home technology or durable plumbing goods is a plusThis is an onsite position located in Morrisville, NCAbout the Company:Headquartered in Morrisville, NC, FloLogic is a pioneering brand of smart plumbing leak detection, automatic water shutoff and water control technology. Since 1999 FloLogic has been an innovator in smart plumbing technology, while today, FloLogic offers an IoT-based sixth-generation FloLogic System and suite of connected products designed to protect property and enhance pluming system integration and utilities control. FloLogic is a subsidiary of Bradford White Corporation, headquartered in Ambler, PA. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.