Marketing Specialist Job at Staff Source in Boca Raton

This range is provided by StaffSource. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$60,000.00/yr - $80,000.00/yr

Position Overview

This is a fully onsite, contract-to-hire role based in Boca Raton, FL. The Marketing Specialist will develop and execute strategies that build our brand and drive measurable results across both B2B and B2C channels. The role requires a keen understanding of luxury market trends, brand storytelling, and audience engagementserving the needs of trade professionals and individual luxury consumers alike.

Key Responsibilities

Brand & Campaign Management

• Plan, execute, and manage marketing campaigns targeting both B2B and B2C audiences across digital and traditional platforms.
• Ensure brand consistency across all marketing materials, showroom experiences, and client touchpoints.
• Develop content that conveys the craftsmanship, heritage, and exclusivity of our collections, tailored to each market segment.

Digital Marketing & Social Media

• Manage and grow the companys social media presence with strategies customized for trade partners (B2B) and direct luxury buyers (B2C).
• Oversee website content, seasonal product launches, and SEO optimization for both professional and consumer search intent.
• Collaborate with creative teams for photography, video content, and product storytelling.
• Plan and execute showroom events, trade shows, and exclusive client experiences for both B2B and B2C audiences.
• Build strong relationships with interior designers, architects, luxury lifestyle influencers, and high-end retailers.
• Identify sponsorship and collaboration opportunities with complementary luxury brands.

Analytics & Reporting

• Monitor and analyze campaign performance by segment (B2B vs. B2C) and provide insights to improve ROI.
• Conduct market research to track trends, customer preferences, and competitive positioning in each audience segment.

Qualifications

• Bachelors degree in Marketing, Communications, or a related field.
• 35 years of marketing experience, with proven success in B2B and B2C environmentspreferably in luxury goods, home furnishings, or interior design.
• Strong understanding of luxury brand positioning and trade marketing.
• Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, email marketing platforms, SEO tools).
• Excellent written, verbal, and visual communication skills.
• Ability to work fully onsite and collaborate closely with in-house teams.

Preferred Skills

• Experience working with high-end retailers, showroom networks, or trade associations.
• Photography, videography, or graphic design skills are a plus.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing

• Industries

  Furniture and Home Furnishings Manufacturing

Referrals increase your chances of interviewing at StaffSource by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

Get notified about new Marketing Specialist jobs in Boca Raton, FL.

Boca Raton, FL $50,000.00-$60,000.00 2 weeks ago

Student Marketeer - Florida Atlantic University

Manager, National Field Marketing (Alani Nu)

Sunrise, FL $103,350.00-$144,700.00 4 days ago

Hollywood, FL $60,000.00-$70,000.00 3 weeks ago

Fort Lauderdale, FL $80,000.00-$90,000.00 1 day ago

Hollywood, FL $47,000.00-$52,000.00 14 hours ago

Fort Lauderdale, FL $75,000.00-$85,000.00 3 weeks ago

Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr