Social Media Manager Job at Velvet Caviar Group Inc in New York

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This range is provided by Velvet Caviar. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$80,000.00/yr - $110,000.00/yr

About the Company: Velvet Caviar is a leading fashion accessories brand with over 1+ million social media followers; established in New York in 2015. Were mostly known for pioneering the tech accessories market with our fashionable phone cases. Our products can be found in national retailers and on hundreds of celebrities and influencers worldwide! Please visit our Instagram at @velvetcaviar and our website, velvetcaviar.com, to gain a clearer understanding of the brand and product line.

About the Role: Velvet Caviar is seeking a Social Media Manager to own and evolve our multi-channel social presence, engaging our 1,200,000 followers, and driving brand growth through innovative content and strategy. Youll play a key role in marketing as your work will improve the brands appeal and attract new customers. The ideal candidate is creative, passionate, a strong multitasker, and a great team player. This is a great opportunity to join a successful brand with a lot of growth opportunities!

Responsibilities:

• Develop, plan & execute weekly social calendar across all organic social channels - including support for new launches & velvetcaviar.com promotions that align with the brands seasonal objectives
• Execute content planning and creation for social (briefing global studio, outsourcing to freelancers, sourcing UGC, copywriting)
• Publish daily content on social media channels (Instagram, TikTok, Facebook, etc)
• Assist the Creative Director on set with social shoots and set preparation
• Lead team meetings for bi-weekly social media content strategy brainstorms
• Manage the community management team to build and nurture the social community
• Create short-form, of-the-moment content for Instagram, TikTok, and Social Ads
• Provide on-site social coverage at events (e.g. brand and press events, etc)
• Create and manage paid social campaigns to amplify brand new product drops (2-3x month)
• Lead brand partnerships for social media giveaways (1x month) and email subscriber acquisition
• Create briefs for creator content and ad hoc product promotions
• Report on monthly social media performance and analysis
• Administrate monthly budget tracking and invoice submissions
• Deliver social media guidelines and best practices
• Monitor trends in social media tools, applications, channels, design, and strategy

Qualifications:

• 4+ years of social media and/or influencer relations/strategy experience
• 1+ years of iPhone photography/videography experience
• Bachelors degree in Marketing or a relevant major
• Deep understanding of social channels, tactics, and paid social media tactics
• Strong communication and copywriting skills
• Experience working in a fast-paced environment with the ability to manage multiple projects with tight timelines
• Portfolio of Photos or Videos produced for social media
• Experience in sustaining product interest through creative tactics
• Team player who is excited for an opportunity to learn and thrive within a fast-growing company
• Experience with analytics and measurement evaluation, being able to turn evaluation into plan optimization
• Extremely proficient in Google Suite, Google Analytics, Facebook Business Manager, familiar with Adobe Creative Suite, Monday, and social/influencer tools
• Detailed, organized, and analytical skillset
• Entrepreneurial: ability to drive forward with goals independently
• Strong ability to develop and build cooperative working relationships and collaborate with all levels of the organization

Velvet Caviar is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Retail Apparel and Fashion

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Medical insurance

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Digital Marketing & Social Media Manager

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#J-18808-Ljbffr In Summary: The ideal candidate is creative, passionate, a strong multitasker, and a great team player . Responsibilities: Develop, plan & execute weekly social calendar across all organic social channels - including support for new launches & velvetcaviar.com promotions that align with the brands seasonal objectives . Publish daily content on social media channels (Instagram, TikTok, Facebook, etc) En Español: Obtenga asesoramiento basado en inteligencia artificial sobre este trabajo y características más exclusivas. Esta gama es proporcionada por Velvet Caviar. Su salario real se basará en sus habilidades e experiencia hablar con su reclutador para obtener más información. Rango de pago básico $80,000.00/year - $110,000.00.00/yr Sobre la compañía: Velvet caviar es una marca líder de accesorios de moda con más de 1 millón de seguidores de las redes sociales; establecida en Nueva York en 2015. Esta es una gran oportunidad para unirse a una marca exitosa con muchas oportunidades de crecimiento! Responsabilidades: Desarrollar, planificar y ejecutar el calendario social semanal en todos los canales sociales orgánicos - incluyendo soporte para nuevos lanzamientos & velvetcaviar.com promociones que se alinean con los objetivos estacionales de las marcas Ejecuta la planificación y creación de contenido para redes sociales (briefing global studio, externalización a trabajadores independientes, abastecimiento de UGC, redacción) Publica contenidos diarios en canales de medios sociales (Instagram, TikTok, Facebook, etc.) Crear oportunidades y gestionar campañas sociales pagadas para amplificar las caídas de nuevos productos (2-3x mes) Dirigir alianzas con marcas para brindes de redes sociales (1 x mes) y la adquisición de suscriptores por correo electrónico Crear breves para contenido creador y promociones de productos ad hoc Informe sobre el rendimiento mensual de los medios sociales y análisis Administrar seguimientos mensuales del presupuesto y envíos de facturas Entregar directrices y mejores prácticas en las redes sociales Monitorear tendencias en herramientas, aplicaciones, canales, diseño y estrategia Qualificaciones: 4+ años de relaciones social y/o influencers / estrategias experiencia 1 + años de fotografía iPhone / videografía Experiencia Bachillerato en Marketing o un mayor grado de conocimiento profundo de los canales sociales, tácticas creativas y medias sociales Emprendedores Fuertes habilidades de comunicación y redacción de textos Explotación de trabajo en un entorno creativo rápido Con capacidad para desarrollar una amplia gama de proyectos de portafolio Oportunidades de gestión e evaluación de datos Técnicas de Google Analytics Celebramos la diversidad y nos comprometemos a crear un entorno inclusivo para todos los empleados. nivel de antigüedad nivel de alta edad Tipo de empleo asociado Tipo de trabajo de tiempo completo Función de trabajo Función laboral Marketing Industries Retail Apparel and Fashion Referrals aumentan sus posibilidades de entrevistarse en Velvet Caviar por 2 veces Inferido desde la descripción de este puesto seguro médico Obtenga notificación sobre nuevos puestos de trabajo como Gerente de Medios Sociales en Nueva York, Estados Unidos. Los expertos añaden información directamente a cada artículo, comenzado con la ayuda de IA. #J-18808-Ljbffr