Overview
Join to apply for the Social Media Manager role at Nex
Nex is on a mission to help families rediscover the joy of movement. Created by parents for parents, Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion, encouraging kids and adults to move more, play more, and have fun together. Nex Playground, the company's award-winning active play system, is purpose-built to get families moving year-round, with safety and privacy as core considerations in its intentional design. It is certified kidSAFE+ COPPA compliant and built to support healthy, active play for all ages and abilities.
Nex Playground features a growing library of 50+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals. Content includes collaborations with partners like Hasbro, Sesame Workshop, and NBCUniversal. Nex has been recognized by Fast Company's Most Innovative Companies, TIME's Best Inventions, and Parents' Best Entertainment System for Families, and has earned Red Dot, IDEA, and Core77 international design awards. We encourage you to explore Have Fun and Is Motion Gaming Back?, as they offer a deeper look into our culture, values, and explain how our approach to motion gaming differs from previous generations.
Location : Remote (USA only) with some office travel required
Annual salary : USD 110,000 to USD 150,000
Type : Full-time
The Role
As our Social Media Manager, you'll lead the day-to-day content strategy, channel management, and IP collaboration across Nex Playground's social platforms in collaboration with the Director of Marketing Communication, social strategist, and agency partner(s). You'll bring our brand to life through cultural storytelling and community engagement. Your mission is to grow our audience and help build the future of Nex.
What You'll Do
- Content Creation: Concept, brief, edit, workshop, and publish content across TikTok, Instagram, YouTube Shorts, LinkedIn, and more. Capture the energy of gameplay, family moments, IP partnerships, creators, product experiences, and more.
- Platform Ownership: Manage our end-to-end presence across social platforms. This includes scheduling, publishing, moderation, and performance reporting. Maintain a clear, consistent brand voice across all channels.
- Conversation and Engagement: Be a part of cultural conversations on our owned channels and by actively participating in relevant moments across platforms. Help position Nex as a brand that listens, engages, and shows up in authentic ways during key cultural moments.
- Cultural Relevance: Stay plugged into internet and platform trends. Pitch and execute timely, culturally relevant content that feels native to each channel and expands reach.
- Copywriting: Write sharp, engaging captions that reflect Nex's tone, tailoring messaging by platform and audience.
- Campaign Support: Collaborate cross-functionally with marketing, product, and design teams on launches, brand moments, and ongoing campaigns.
- Performance Tracking: Monitor post and channel analytics to understand what's working. Use learnings to guide future content and report on key metrics.
What You Bring
We're looking for a creative, organized, and hands-on social media storyteller who understands how to grow a brand through native content and authentic connection. The ideal candidate is a self starter and has :
- 35 years of social media or content marketing experience, ideally in consumer products, lifestyle, or family / tech spaces
- A strong track record of creating / briefing in engaging, original social contentespecially short-form video (Reels, TikTok, YouTube Shorts)
- Proficiency in creative tools (e.g. Figma, Adobe, CapCut, Canva, etc.)
- Excellent writing and captioning skills with a sharp eye for tone and clarity
- Deep understanding of platform nuances, trends, and audiences
- A proactive, self-starter mindsetyou're comfortable owning projects and iterating quickly
- Strong organizational and time management skills; you thrive in fast-paced environments
- Experience collaborating cross-functionally and receiving feedback from multiple teams
- US-based (remote OK) with flexibility for occasional travel to team offsites or filming needs
Preferred Qualifications
- Experience working with creators or influencers
- Interest in gaming, movement, family brands, or startup culture
We Offer
- Competitive compensation package.
- Flexible working hours and vacation policy.
- Product-driven culture that treasures talents and individual growth.
- Front-row seat and hands-on experience with cutting edge technologies in the evolving gaming field
Nex is located in San Jose, California, USA and Hong Kong. Learn more about us at nex.inc / who-we-are.
We encourage applications even if you don't meet more than 50% of the requirements we believe that experience comes in many forms!
#J-18808-Ljbffr In Summary: Nex is on a mission to help families rediscover the joy of movement . Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion . Nex Playground features a growing library of 50+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals . En Español: Reciba asesoramiento basado en IA sobre este trabajo y características más exclusivas. Nex está en una misión de ayudar a las familias a redescubrir la alegría del movimiento. Creada por padres para los padres, Nex combina tecnología y juego para ofrecer experiencias divertidas, sociales e interactivas impulsadas por el movimiento corporal natural, alentando a niños y adultos a moverse más, jugar más y divertirse juntos. Localización: Remote (Estados Unidos) con algunos viajes de oficina requeridos Salario anual: USD 110,000 a USD 150,000 Tipo: A tiempo completo El papel Como nuestro Gerente de Medios Sociales, usted liderará la estrategia diaria del contenido, gestión de canales y colaboración IP en las plataformas sociales de Nex Playground en colaboración con el Director de Comunicación de Marketing, estratega social y socios de agencia. Llevará nuestra marca a la vida a través de contar historias culturales y compromiso comunitario. Su misión es mantener a nuestra audiencia y ayudar a construir el futuro de NEX. Copywriting: Escriba capciones agudas y atractivas que reflejen el tono de Nex, adaptando los mensajes por plataforma y audiencia. Apoyo a la campaña: Colaborar cross-funcionalmente con equipos de marketing, producto y diseño en lanzamientos, momentos de marca y campañas continuas. Seguimiento del rendimiento: Monitoreo de publicaciones y análisis de canales para entender lo que está funcionando. Utilice las lecciones para guiar contenido futuro e informar sobre métricas clave. Lo que trae Estamos buscando un narrador de redes sociales creativo, organizado y práctico que entienda cómo hacer crecer una marca a través de contenidos nativos y conexión auténtica. El candidato ideal es un autorreceptor y tiene: 35 años de experiencia en medios sociales o mercadotecnia de contenido, idealmente en productos de consumo, estilo de vida o espacios familiares / tecnológicos. Figma, Adobe, CapCut, Canva, etc.) Excelentes habilidades de escritura y subtítulo con un ojo agudo para el tono y la claridad Aprender o filmar necesidades Conocer profundamente los matices de las plataformas, tendencias y audiencias Una mente proactiva y auto-iniciadaSi estás cómodo poseyendo proyectos e iterando rápidamente Habilidades organizativas y de gestión del tiempo fuertes; prosperas en entornos acelerados Experiencia colaborando interfuncionalmente y recibiendo comentarios de múltiples equipos basados en EE.UU. (Remote OK) con flexibilidad para viajar ocasionalmente a sitios de equipo Necesidades de aprendizaje o filmación Qualificaciones preferidas Experiencia trabajando con creadores u influencers Interés por juegos, movimiento, marcas familiares o cultura startup Ofrecemos paquete de compensación competitivo Horas de trabajo flexibles y política de vacaciones. Mountain View, CA $56.00-$60.00 hace 1 semana Director Adjunto de Marketing y Comunicaciones Stanford, CA $65.281.00-$124.516.00 Hace un mes Área de la Bahía de San Francisco $100,000.00-$155,000.00 hace 3 semanas Livermore, CA ($86,900.00-$130,300.00 hace una semana Área del Golfo de San Fransisco $88,000.00-$180,000.00 Hace tres semanas Gerente Global de Mercadotecnia del Ciclo de Vida, Préstamos en el área de la bahía de san francisco $160,000.00- $180,000.,00 hace tres semanas San Jose, CA $100.00- $13,0000.00 2 semanas atrás Áreas de la Bay de San Francisco $130,000. 100-$160,000,00 hace un mes Sunnyvale, CA$168,700.-$269,700.000 hace dos días Sr. José Manager de Comercio, Centro Atlántico (Remote) Gerenciador de Servicios Públicos de la Comunidad de San Francisco San Francés $170,000.-$20,000 ago El gerente Regional de Negociación de negocios en la Zona Oeste de las Artesanías Regionales $140,000.