Marketing Assistant Job at Robert Half in Santa Barbara

We are looking for a creative and detail-oriented Marketing Assistant to join our team in Santa Barbara, California. In this long-term contract role, you will play a key part in managing social media platforms, coordinating marketing efforts, and supporting the overall growth of our brand presence. If you have a passion for marketing and enjoy working in a collaborative environment, this is an excellent opportunity to contribute your skills.

Responsibilities:

• Create and publish engaging content across Instagram and other social media platforms to enhance brand visibility.

• Collaborate with the leadership team, to align on content strategies and ensure messaging consistency.

• Coordinate and execute email marketing campaigns to effectively reach target audiences.

• Support direct marketing efforts by creating impactful campaigns to engage potential clients and stakeholders.

• Monitor social media channels for engagement opportunities and respond to inquiries in a timely manner.

• Analyze the performance of marketing activities and campaigns to identify areas for improvement.

• Stay updated on social media trends and best practices to optimize content and strategies.

• Proven experience managing social media platforms, particularly Instagram.

• Strong skills in creating and executing email marketing campaigns.

• Ability to collaborate effectively with team members and stakeholders.

• Excellent written and verbal communication skills.

• Strong organizational and multitasking abilities.

• A proactive approach to staying current with marketing trends and technologies.