Marketing Director

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Join to apply for the Marketing Director role at ENGIE - International Supply & Energy Management

What You Can Expect

As our Director of Marketing Operations & Digital Engagement, you will be at the forefront of ENGIE Resources marketing transformation, shaping the future of how we engage customers and drive growth. In this role, youll lead strategic marketing initiatives, integrate cutting-edge marketing technologies, and optimize performance tracking to maximize the impact of our m arketing investments. You will help build scalable capabilities that accelerate growth across both green and conventional power sales while positioning ENGIE as an industry leader in the evolving energy landscape. This Houston-based role reports directly to the Vice President of Marketing

Accelerate Strategic Growth Initiatives: Identify, launch, and scale new channels, products, renewable and energy efficiency offers, and co-marketing partnerships in collaboration with sales and operations

Champion Customer-Centric Marketing: Drive segmentation, customer journey mapping, brand positioning, and customer value proposition development to improve conversion and lifetime value

Build Scalable Marketing Operations: Oversee campaign planning, performance analytics, and process optimization to improve speed-to-market and ROI

Lead Digital Engagement Strategy: Own the vision and execution for digital and account-based marketing, integrating paid, earned, and owned channels to generate qualified pipeline and measurable revenue impact

Optimize Marketing Technology & Data: Partner with IT to ensure MarTech platforms deliver accurate, actionable data and seamless integration with sales systems

Elevate Digital Experience: Direct content strategy, customer journey mapping, and digital engagement performance to strengthen brand leadership and drive customer conversion

Lead and Develop Talent: Inspire and manage a high-performing marketing team, fostering innovation, agility, and data-driven decision-making

What You Can Expect

As our Director of Marketing Operations & Digital Engagement, you will be at the forefront of ENGIE Resources marketing transformation, shaping the future of how we engage customers and drive growth. In this role, youll lead strategic marketing initiatives, integrate cutting-edge marketing technologies, and optimize performance tracking to maximize the impact of our m arketing investments. You will help build scalable capabilities that accelerate growth across both green and conventional power sales while positioning ENGIE as an industry leader in the evolving energy landscape. This Houston-based role reports directly to the Vice President of Marketing

Accelerate Strategic Growth Initiatives: Identify, launch, and scale new channels, products, renewable and energy efficiency offers, and co-marketing partnerships in collaboration with sales and operations

Champion Customer-Centric Marketing: Drive segmentation, customer journey mapping, brand positioning, and customer value proposition development to improve conversion and lifetime value

Build Scalable Marketing Operations: Oversee campaign planning, performance analytics, and process optimization to improve speed-to-market and ROI

Lead Digital Engagement Strategy: Own the vision and execution for digital and account-based marketing, integrating paid, earned, and owned channels to generate qualified pipeline and measurable revenue impact

Optimize Marketing Technology & Data: Partner with IT to ensure MarTech platforms deliver accurate, actionable data and seamless integration with sales systems

Elevate Digital Experience: Direct content strategy, customer journey mapping, and digital engagement performance to strengthen brand leadership and drive customer conversion

Lead and Develop Talent: Inspire and manage a high-performing marketing team, fostering innovation, agility, and data-driven decision-making

What Youll Bring

You hold a Bachelors degree in Marketing, Business, or related field. In lieu of the stated educational requirement we will accept a combination years of hands-on progressive marketing experience, including proven expertise in B2B marketing

A minimum of ten (10) years of progressive marketing experience, with proven experience in B2B marketing, digital marketing strategy and leadership of teams

You have proven experience in channel marketing, customer segmentation, journey mapping, and digital demand generation / account-based marketing

You have led strategic marketing growth and new channel initiatives in a B2B environment, ideally within the energy sector

You are knowledgeable in brand strategy and management, with the ability to strengthen market positioning

You have strong analytical skills, MarTech expertise, and cross-functional leadership experience

You have experience influencing at the executive level and aligning marketing strategy with commercial priorities

Additional Details

This role is eligible for our hybrid work policy, consisting of three (3) days in office and two (2) days working remotely

Must be willing and able to comply with all ENGIE ethics and safety policies

Compensation

Salary Range: $150,600 $230,920 USD annually

This represents the average expected pay range for a qualified candidate.

ENGIE complies with all federal, state, and local minimum wage laws. Actual salary offered may vary depending on geography, experience, education, internal pay alignment, or other bona fide factors.

In addition to base pay, this position is eligible for a competitive bonus / incentive plan.

Your Talent Acquisition Partner can share more specific information regarding the benefits or the salary for the position based on the work location.

At ENGIE, we take your well-being seriously. Our comprehensive benefits package includes options for medical, dental, vision, life insurance, employer-paid short-term and long-term disability insurance, ESPP, generous paid time off including wellness days, holidays and leave programs. We also help you plan for retirement by offering a 401(k) Retirement Savings Plan with a company match. But that's not all we're dedicated to the health and happiness of your entire family, offering supplemental benefits for full time employees that enhance emotional and physical well-being through all stages of life from family forming to caregiver benefits. Explore our benefits package to see how we can support you. Learn more .

Why ENGIE?

ENGIE North America isnt just participating in the Zero-Carbon Transition, were leading it! Join us as we develop energy that is renewable, efficient, and accessible to everyone.

ENGIE is proud to be an equal opportunity workplace, and we are firmly committed to creating an inclusive workplace for all employees. We are committed to providing employees with a work environment free of discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.

If you need assistance with this application or a reasonable accommodation due to a disability, you may contact us at ENGIENA-ENGIEHR@engie.com. This email address is reserved for individuals with disabilities in need of assistance and is not a means of inquiry regarding positions or application status.

We are unable to sponsor or take over sponsorship of an employment visa for this role at any time.

The safety of our employees is our number one priority. All employees at ENGIE have both a duty and the authority to STOP WORK if unsafe acts are observed.

Business Unit: GEMS

Division: GEMS - BP US SUPPLY

Legal Entity: ENGIE North America Inc.

Professional Experience: Skilled ( >3 experience Seniority level Seniority level Director

Employment type Employment type Full-time

Job function Job function Marketing and Sales

Industries Utilities

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