Disability Solutions
Disability Solutions is hiring: Senior Marketing Manager (Legal Tech) in Miamisb
Disability Solutions, Miamisburg, OH, US
Are you an experienced, results-driven legal tech marketer? Do you have a passion for creating marketing strategies for driving awareness, demand and adoption of AI software solutions? About our team LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today's top model creators for each individual legal use case. About the Role LexisNexis is seeking a dynamic and experienced Senior Marketing Manager to lead marketing strategy and execution for our innovative , new drafting solution s for large law firms. This is a high-visibility role at the intersection of product, sales, and marketing-tasked with building awareness, shaping perception , and driving demand . The ideal candidate will bring a deep understanding of the legal sector , proven success in B2B marketing to law firms , and the ability to independently build and execute strategic marketing programs. This role requires both strategic vision and hands-on execution , as well as strong collaboration across cross-functional teams. Responsibilities:
• Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
• Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
• Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
• Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
• Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
• Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice About the business LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
- Developing and owning the go-to-market marketing strategy for our drafting products in the large law sector.
- Positioning LexisNexis as a trusted provider in the drafting solutions space, differentiating us in a competitive and evolving market.
- Building and executing integrated campaigns to generate awareness, engagement, and qualified leads for the sales team.
- Partnering with the sales organization to create targeted programs for client acquisition and expansion and to translate pipeline priorities into actionable marketing programs
- Planning and delivering events, webinars, thought leadership, and digital programs to showcase our value to large law firms.
- Working closely with Product to ensure alignment between roadmap, messaging, and market needs.
- Collaborating with other marketing teams to leverage broader LexisNexis channels, branding, and resources.
- Developing compelling messaging and content tailored for large law firms, including case studies, whitepapers, blog posts and sales collateral .
- Ensuring consistent, on-brand communication that reinforces LexisNexis' legal AI leadership position
- Establishing KPIs, track campaign performance, and deliver regular reporting to stakeholders.
- Optimizing programs based on performance data and feedback from sales and clients.
- Have B2B, legal tech experience (REQUIRED)
- Proven track record of creating and executing B2B marketing strategies that drive awareness and leads.
- Experience partnering with sales and product teams to align marketing programs with business objectives .
- Strong ability to work independently , prioritize, and manage multiple projects simultaneously.
- Excellent communication, storytelling, and stakeholder management skills.
- Comfortable using marketing automation, CRM (Salesforce preferable), and analytics tool s to tra ck and optimize performance.
- Bachelor's degree in Marketing , Business, Communications, or related field (MBA a plus).
- Possess a growth mindset and looking to engage with colleagues on new ideas as we lead in the legal AI market.
• Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
• Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
• Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
• Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
• Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
• Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice About the business LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.