Enovis
Job Description:
At Enovis we pay attention to the details. We embrace collaboration with our partners and patients, and take pride in the pursuit of scientific excellence - with the goal of transforming medical technology as we know it.
Because that's how we change the lives of patients for the better. And that's how we create better together. Why work at Enovis? See for yourself.
As a key member of the Companion Animal Health team you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
Job Title:
Sr. Marketing Manager
Location:
Remote | Field
Job Title/High-Level Position Summary:
The primary purpose of this position is to lead downstream marketing and drive the growth of the Companion Animal Health portfolio. Responsible for delivering top and bottom-line metrics through developing and leading execution of comprehensive marketing strategies to drive customer acquisition and retention with end-consumers of the company's products and services.
This is a downstream, market activation role that will collaborate within the marketing team and with cross-functional departments such as demand generation and sales to deliver data-driven marketing initiatives that support business growth and align with overall company objectives. This position supports the development of global marketing strategy and the development of global new product platforms from ideation through launch and post-launch management.
Involved in developing, modifying and executing company policies that affect immediate operations and have a company-wide effect. Typically manages one or more departments of Professional track employees and may have subordinate Supervisors.
Key Responsibilities:
Directs and develops the marketing efforts of Recovery Sciences Companion product portfolio to maximize revenue and profitability from a category level.
Develop and lead execution of downstream marketing strategies to achieve company objectives with customers
Identify key market trends, consumer insights, and competitive dynamics to inform marketing strategies and product positioning
Define key performance indicators (KPIs) for marketing initiatives and ensure proper tracking and measurement of performance against goals
Oversee personalization and segmentation strategies to ensure marketing efforts resonate with key audience segments
Utilize data-driven insights to adjust marketing strategies and optimize effectiveness against business growth goals
Provide regular reporting and presentations to senior leadership, highlighting marketing performance, opportunities, and challenges
Work closely with demand generation team members to implement compelling marketing strategies that align with the brand's vision and bmission while also accomplishing assigned business objectives
Customer, Competitive & Market Insights & Analytics- Plan & execute market research, competitive assessments, and generate insights on new technologies and BD opportunities
New Product Launches: Lead the New Product Launch in US including positioning, messaging, claims, and go-to-market plans.
Partner and share with Intl markets for new product launches.
Develop US marketing plan, and quarterly POA for assigned portfolio. Guide the team in meeting day-to-day needs of the Companion Sales team.
Supervisory Responsibility - Leads a team of product managers assigned to the portfolio. Hires, trains, develops and retains a talented team.
Minimum Basic Qualifications:
Minimum of 8-10 years of experience or equivalent with marketing/ in-line brand management experience in the medical device industry
Must have experience in US downstream marketing
Experience in Vet Market
Proven track record of developing Marketing team members
Supervisory Skills - ability to direct and manage a department or team of employees. Responsible for both direct and indirect reports.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
Proficiency in marketing analytic tools (Sales Force, Power BI, HubSpot etc)
Travel Requirements:
Must be able to travel up to 25% of the time; both domestic and international travel is may be required.
Typical work related travel assignments range 1-3 days, and as such overnight, out-of-town stays are required.
Desired Characteristics:
Experienced in Global/ Upstream Strategic Marketing a plus
Medical Capital Equipment marketing experience is a plus
Sales Experience, Consumer marketing is a plus
"Creating better together". It's the Enovis purpose, and it's what drives us and empowers us every day on a global scale.
We know that the power to create better - for our customers, our team members, and our shareholders - begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes. What does creating better together mean to us at Enovis? Discover the "why" behind our purpose, values and behaviors: Our Enovis Purpose, Values and Behaviors on Vimeo We offer a comprehensive benefits package that includes: Medical Insurance Dental Insurance Vision Insurance Spending and Savings Accounts 401(k) Plan Vacation, Sick Leave, and Holidays Income Protection Plans Discounted Insurance Rates Legal Services EQUAL EMPLOYMENT OPPORTUNITY Enovis provides equal employment opportunities based on merit, experience, and other work-related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees' beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis. Join us in creating better together. ABOUT ENOVIS Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company's extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond.For more information about Enovis, please visit www.enovis.com. EOE AA M/F/VET/Disability Statement All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, religion, color, national origin, sex, protected veteran status, disability, or any other basis protected by federal, state or local laws.
We know that the power to create better - for our customers, our team members, and our shareholders - begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes. What does creating better together mean to us at Enovis? Discover the "why" behind our purpose, values and behaviors: Our Enovis Purpose, Values and Behaviors on Vimeo We offer a comprehensive benefits package that includes: Medical Insurance Dental Insurance Vision Insurance Spending and Savings Accounts 401(k) Plan Vacation, Sick Leave, and Holidays Income Protection Plans Discounted Insurance Rates Legal Services EQUAL EMPLOYMENT OPPORTUNITY Enovis provides equal employment opportunities based on merit, experience, and other work-related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees' beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis. Join us in creating better together. ABOUT ENOVIS Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company's extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond.For more information about Enovis, please visit www.enovis.com. EOE AA M/F/VET/Disability Statement All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, religion, color, national origin, sex, protected veteran status, disability, or any other basis protected by federal, state or local laws.