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Kasmo Global

Salesforce Marketing Cloud Developer

Kasmo Global, Sterling

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Job Title: Salesforce Marketing Cloud Developer (Backfill)
Location: Dallas, NYC, or Chicago 3 days per week Local from these location with DL
Duration: 12+ Months
Visa: USC/GC
Client: Contact me
Need Proper LinkedIn DL and Visa
Salesforce Marketing Cloud Developer -- this person needs to have strong communication skills, as they will be client facing. Please let me know!
Key Responsibilities
API Integrations: Connect Salesforce Marketing Cloud with external systems for seamless data exchange.
Journey Implementation: Design and execute complex customer journeys using Journey Builder. Utilize data extensions and Automation Studio to enable journey logic as needed.
Landing Page Development: Create and manage landing pages using Content Builder and Cloud Pages. Ensure they are responsive, brand-aligned, and optimized for various devices. Integrate forms and interactive elements to capture customer data and drive engagement. Experience with "headless" landing page development is highly desirable.
Triggered Sends: Configure and manage automated triggered sends to respond to customer interactions in real time.
Email Development: Build and test responsive email templates using Figma/Emailify, HTML, CSS, and AMPscript. Experience with modular content structures and touch assembly is a plus. Implement dynamic content, personalization, A/B testing, and Test/Control groups.
Data Management: Handle data extensions, segmentation, and SQL queries to optimize marketing efforts.
Cross-Team Collaboration: Work closely with strategists, designers, project managers, and