Confidential
Executive Director, Franchise Marketing Head, Rare Disease & Cardiometabolic
Confidential, Tarrytown, New York, United States, 10591
Executive Director, Franchise Marketing Head, Rare Disease & Cardiometabolic
About the Company
Rapid-growing pharmaceutical products developer
Industry
Biotechnology
Type
Public Company
Founded
1988
Employees
10,001+
Categories
Pharmaceuticals
Biotechnology
Cytokines
Drug Manufacturing & Research
Healthcare
Immunology
Biopharma
Manufacturing
Medicine
Chemical Products
Business Classifications B2B Enterprise
About the Role The Company is seeking an Executive Director, Franchise Marketing Head for Rare Disease and Cardiometabolic. The successful candidate will be at the forefront of strategic, commercial, and tactical planning and execution for the entire product portfolio within this specialized area. This pivotal role involves leading HCP, consumer, and scientific marketing teams, staying abreast of the competitive landscape, and aligning with broader franchise strategies. The Executive Director will be responsible for customizing marketing approaches to meet the needs of a diverse set of healthcare providers and the patients they serve. A key aspect of the position is to provide strategic oversight for pre- and post-launch commercial activities, driving product adoption, and ensuring alignment with the franchise's vision.
Applicants for this role at the company should have a minimum of 17 years' of progressive pharmaceutical sponsor-side experience, with at least 8 years' in pharmaceutical or biotech marketing and product management. The ideal candidate will have a proven track record in developing and implementing brand strategies that align with franchise goals, extensive experience in go-to-market strategies, and a deep understanding of the nuances involved in rare disease commercialization. The role requires a creative and innovative problem solver with strong organizational and communication skills, and the ability to lead marketing teams in a collaborative and productive manner. A background in rare disease, as well as experience in brand lead, HCP marketing, and consumer marketing, is essential. The Executive Director will also be expected to mentor junior team members and participate in the hiring process to build a high-performing marketing team. Hiring Manager Title Executive Director, Rare Disease and Cardiometabolic CBU Head Travel Percent Less than 10% Functions Non-Profit Management Marketing Medical Care/Hospital Administration
Business Classifications B2B Enterprise
About the Role The Company is seeking an Executive Director, Franchise Marketing Head for Rare Disease and Cardiometabolic. The successful candidate will be at the forefront of strategic, commercial, and tactical planning and execution for the entire product portfolio within this specialized area. This pivotal role involves leading HCP, consumer, and scientific marketing teams, staying abreast of the competitive landscape, and aligning with broader franchise strategies. The Executive Director will be responsible for customizing marketing approaches to meet the needs of a diverse set of healthcare providers and the patients they serve. A key aspect of the position is to provide strategic oversight for pre- and post-launch commercial activities, driving product adoption, and ensuring alignment with the franchise's vision.
Applicants for this role at the company should have a minimum of 17 years' of progressive pharmaceutical sponsor-side experience, with at least 8 years' in pharmaceutical or biotech marketing and product management. The ideal candidate will have a proven track record in developing and implementing brand strategies that align with franchise goals, extensive experience in go-to-market strategies, and a deep understanding of the nuances involved in rare disease commercialization. The role requires a creative and innovative problem solver with strong organizational and communication skills, and the ability to lead marketing teams in a collaborative and productive manner. A background in rare disease, as well as experience in brand lead, HCP marketing, and consumer marketing, is essential. The Executive Director will also be expected to mentor junior team members and participate in the hiring process to build a high-performing marketing team. Hiring Manager Title Executive Director, Rare Disease and Cardiometabolic CBU Head Travel Percent Less than 10% Functions Non-Profit Management Marketing Medical Care/Hospital Administration