Marketing Manager Job at Gailey Enterprises Real Estate in Ocala

Marketing Manager – Visuals & Campaigns

Location: Hybrid (Florida/Georgia offices + remote flexibility)

Reports To: Owner

Position Overview

Gailey Enterprises Real Estate is seeking a highly creative, detail-oriented Marketing Assistant with strong technical skills to elevate our brand presence across digital platforms, print campaigns, and video channels. This role is hands-on and fast-paced, supporting our multi-state award winning real estate firm and our nationally televised brand, Selling with The Gaileys.

The ideal candidate is a Canva wizard, campaign builder, and tech-savvy marketer who thrives on bringing big ideas to life while managing the details that make campaigns successful. Real estate marketing experience and MLS familiarity is a strong plus.

$55,000 - $65,000 yearly

Key Responsibilities

• Visual Content Creation
• Design professional marketing materials, including flyers, brochures, social media graphics, email campaigns, and listing presentations using Canva.
• Assist in creating branded content for Gailey Enterprises and Selling with The Gaileys TV show promotions.
• Digital Campaigns & Newsletters
• Build and manage Mailchimp (or similar platform) newsletters and automated drip campaigns.
• Write, edit, and format engaging content tailored for buyers, sellers, and agents.
• Website & Online Presence
• Update and maintain content on Squarespace and ensure consistency with brand standards.
• Support SEO and blog content publishing.
• CRM & Marketing Automation
• Manage and execute campaigns within Follow Up Boss and Lofty, including lead nurture sequences, property alerts, and client touchpoints.
• Video Production & Editing
• Edit property tours, lifestyle videos, and short-form social content using CapCut, YouTube Studio, and other editing tools.
• Optimize videos for YouTube, Instagram, TikTok, and Facebook.
• Project Coordination
• Collaborate with agents, brokers, and media partners to execute marketing campaigns on time.
• Track campaign results and provide reporting on performance.
• Bonus: Real Estate Marketing Expertise
• Familiarity with MLS platforms, inputting listings, pulling reports, and integrating MLS data into marketing campaigns.

• 2+ years of marketing experience (real estate marketing preferred).
• Expert proficiency in Canva with a strong design portfolio.
• Hands-on experience with Mailchimp or comparable newsletter software.
• Proficiency in Google Docs/Sheets/Slides for collaboration.
• Comfortable editing and updating websites in Squarespace.
• Familiarity with CRMs (Follow Up Boss, Lofty, or similar).
• Strong skills in video editing (CapCut, YouTube tools, or comparable).
• Excellent copywriting and editing skills.
• Highly organized, deadline-oriented, and adaptable in a fast-moving environment.

Preferred Skills

• Prior experience in real estate marketing or MLS systems.
• Knowledge of SEO, social media algorithms, and digital ad campaigns.
• Experience coordinating with photographers, videographers, and creative teams.

Compensation & Perks

• Competitive pay (commensurate with experience).
• Growth opportunities within a multi-state brokerage and national TV brand.
• Exposure to luxury real estate and national media campaigns.
• Collaborative, high-energy work culture with the Gailey Enterprises team.

Multi-State Powerhouse Brokerage Voted Best Real Estate Firm in Florida in 2023, 2024, & 2025. Also awarded Top 100 Real Trends Independent Brokerage in the Nation! Our Broker has been the host of the Emmy-nominated Selling Coastal TV Show as seen on HGTV & the Travel Channel, and launching Selling with the Gailey's on FOX, premiering this Fall!

CULTURE FIRST! Gailey Enterprises Real Estate is a Modern, Family Owned Brokerage that is a Fast-Paced, Fun Environment!

We have offices in Georgia and all across Florida! Over the last 30 years, we have specialized in both resale and new construction home selling, having closed over five billion in Real Estate across the southeast U.S. We have helped over 20,000 families buy or sell Real Estate. Our staff is dedicated to delivering customized, professional marketing services for clients and the sales force. www.gaileyenterprises.com