Surya
MARKETING AND EDITORIAL COPYWRITER
About Surya Inc.
Surya Inc. is an innovative home furnishings company catering to a variety of lifestyles. Surya Inc.s thoughtfully curated design-forward furniture, rugs, textiles, lighting, wall decor and accents are available worldwide through leading retailers, interior designers, and online stores. The Surya Inc. family of brands includes Surya, Global Views, Mitchell Gold + Bob Williams, Livabliss, and RST Brands. Surya Inc. has been named to the Inc. 5000 annual list of America's fastest growing privately held companies ten times.
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Position Overview
Surya is seeking an experienced writer and content creator with a passion for all things home. The Marketing and Editorial Copywriter will be responsible for storytelling and crafting compelling content for all Surya brands. The ideal candidate will inspire creative excellence by producing copy that is on brand, imaginative and captivating for the relevant audience.
Responsibilities
Establish and evolve brand voice, language style guide and copy best practices in accordance with brand values and mission
Deliver key design/product stories and help amplify these stories across channels while ensuring the messaging reflects the brand and business objectives
Provide copy that is smart, engaging, revenue-minded, and empathetic to the customer journey/mindset
Conduct constant competitor and industry research, with the goal of elevating our content, optimizing the brand experience, and inspiring our audience through unique well-crafted stories
Manage content calendars and define standard for maximizing content success on all channels, including new ways to repurpose content to improve the customer journey
Manage copy production for a high volume of time-sensitive product and brand marketing collateral, spanning across both print and digital channels
Work with marketing, e-commerce, and product teams to develop multi-channel assets (including email campaigns, social, direct mail, packaging, showrooms)
Monitor consistency of materials and ensure they are within established copy guidelines
Produce error-free content and own the proofreading and fact-checking process
Requirements
Bachelors degree in Marketing, Communications, or a related field
3+ years of experience in copywriting for digital, social media, and print channels
Experience writing for a luxury goods, fashion, or home brand preferred
Understanding of online marketing best practices including email campaigns, SEO, SEM and keyword targeting.
Understanding of the relationship between words, photography, video, and graphic design
Exceptional writing, verbal communication, and proofreading skills
Excellent communicator and dedicated cross-functional partner
Proficient with Microsoft Office
Proficient with Adobe Creative Suite (InDesign, Photoshop, and Illustrator) preferred
Detail and deadline-driven, with expert prioritization skills
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