24 Seven Talent
This range is provided by 24 Seven Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
To be considered for an interview, please make sure your application is full in line with the job specs as found below. Base pay range $190,000.00/yr - $205,000.00/yr We are a fast-growing, direct-to-consumer brand with a strong track record of delivering high-quality products and exceptional customer experiences. Our focus is on building long-term customer relationships through consistent quality, thoughtful innovation, and a deep understanding of our audience. We operate in a fast-paced, collaborative environment and offer competitive salary, benefits, and meaningful career growth opportunities. Backed by a leading investment firm, our leadership team brings experience from top consultancies and best-in-class consumer brands. The Role As Vice President of Marketing, you’ll lead and integrate the Acquisition, Retention, and Brand functions during a pivotal stage of growth. With a strong foundation in place and expansion on the horizon, you’ll define the strategy, build and mentor the team, and guide the creative vision to drive both short-term performance and long-term brand equity. You’ll be a strategic leader, analytical thinker, and inspiring storyteller, building a cohesive, data-driven marketing engine that fuels sustainable growth. Partner with the CRO and leadership team to set and exceed financial goals tied to growth, contribution margin, customer payback, and brand strength. Develop and execute a full-funnel marketing strategy to drive acquisition, retention, and brand affinity across all channels. Oversee the marketing calendar—including campaigns, launches, and brand activations. Manage the marketing budget to maximize ROI. Build and lead a high-performing team with a culture of collaboration, accountability, and continuous improvement. Drive the transition to an omnichannel presence, introducing new customer touchpoints. Acquisition Develop and manage acquisition strategies with the Sr. Manager of Acquisition to meet financial and performance targets. Oversee internal teams and agencies executing across paid media channels—Meta, Google, TikTok, Affiliate/Influencer, and emerging platforms. Retention & Lifecycle Oversee the Retention team to drive email, SMS, direct mail, push notifications, loyalty programs, and personalized customer journeys. Use customer insights to improve payback periods and increase lifetime value. Brand & Creative Partner with the Director of Brand to strengthen storytelling and emotional connection with the audience. Ensure consistent, compelling brand messaging across all touchpoints—advertising, lifecycle communications, website, and packaging. Lead content strategy and production, balancing brand-building with performance goals. What You Bring 6+ years of experience, including 3+ years in management consulting and 3+ years in marketing leadership within a consumer brand or growth-focused environment. Proven success in integrated marketing strategy, digital channels, customer segmentation, and brand positioning. Strong grasp of marketing KPIs and their impact on business performance. Ability to balance visionary thinking with data-driven execution. Exceptional leadership, team-building, and cross-functional collaboration skills. Bachelor’s degree in Marketing, Business, or related field. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesRetail Apparel and Fashion Referrals increase your chances of interviewing at 24 Seven Talent by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified about new Vice President Marketing jobs in
San Diego, CA . Vice President of Commercial Sales & MarketingVP, Ecosystem Marketing & Developer Relations San Diego Metropolitan Area $270,000.00-$310,000.00 6 hours ago Vice President, Marketing & CommunicationsSenior Director of Marketing - Hybrid San DiegoGroup Director, Commercial Marketing - Diagnostic SolutionsAssociate Brand Director - HCP Marketing We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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To be considered for an interview, please make sure your application is full in line with the job specs as found below. Base pay range $190,000.00/yr - $205,000.00/yr We are a fast-growing, direct-to-consumer brand with a strong track record of delivering high-quality products and exceptional customer experiences. Our focus is on building long-term customer relationships through consistent quality, thoughtful innovation, and a deep understanding of our audience. We operate in a fast-paced, collaborative environment and offer competitive salary, benefits, and meaningful career growth opportunities. Backed by a leading investment firm, our leadership team brings experience from top consultancies and best-in-class consumer brands. The Role As Vice President of Marketing, you’ll lead and integrate the Acquisition, Retention, and Brand functions during a pivotal stage of growth. With a strong foundation in place and expansion on the horizon, you’ll define the strategy, build and mentor the team, and guide the creative vision to drive both short-term performance and long-term brand equity. You’ll be a strategic leader, analytical thinker, and inspiring storyteller, building a cohesive, data-driven marketing engine that fuels sustainable growth. Partner with the CRO and leadership team to set and exceed financial goals tied to growth, contribution margin, customer payback, and brand strength. Develop and execute a full-funnel marketing strategy to drive acquisition, retention, and brand affinity across all channels. Oversee the marketing calendar—including campaigns, launches, and brand activations. Manage the marketing budget to maximize ROI. Build and lead a high-performing team with a culture of collaboration, accountability, and continuous improvement. Drive the transition to an omnichannel presence, introducing new customer touchpoints. Acquisition Develop and manage acquisition strategies with the Sr. Manager of Acquisition to meet financial and performance targets. Oversee internal teams and agencies executing across paid media channels—Meta, Google, TikTok, Affiliate/Influencer, and emerging platforms. Retention & Lifecycle Oversee the Retention team to drive email, SMS, direct mail, push notifications, loyalty programs, and personalized customer journeys. Use customer insights to improve payback periods and increase lifetime value. Brand & Creative Partner with the Director of Brand to strengthen storytelling and emotional connection with the audience. Ensure consistent, compelling brand messaging across all touchpoints—advertising, lifecycle communications, website, and packaging. Lead content strategy and production, balancing brand-building with performance goals. What You Bring 6+ years of experience, including 3+ years in management consulting and 3+ years in marketing leadership within a consumer brand or growth-focused environment. Proven success in integrated marketing strategy, digital channels, customer segmentation, and brand positioning. Strong grasp of marketing KPIs and their impact on business performance. Ability to balance visionary thinking with data-driven execution. Exceptional leadership, team-building, and cross-functional collaboration skills. Bachelor’s degree in Marketing, Business, or related field. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesRetail Apparel and Fashion Referrals increase your chances of interviewing at 24 Seven Talent by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified about new Vice President Marketing jobs in
San Diego, CA . Vice President of Commercial Sales & MarketingVP, Ecosystem Marketing & Developer Relations San Diego Metropolitan Area $270,000.00-$310,000.00 6 hours ago Vice President, Marketing & CommunicationsSenior Director of Marketing - Hybrid San DiegoGroup Director, Commercial Marketing - Diagnostic SolutionsAssociate Brand Director - HCP Marketing We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr