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Confidential

Vice President, Enrollment Operations & Field Marketing

Confidential, El Paso, Texas, United States, 79901

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Vice President, Enrollment Operations & Field Marketing

About the Company

Innovative provider of in-home maternity care services

Industry Hospital & Health Care

Type Privately Held

Founded 2021

Employees 11-50

Funding $11-$25 million

Categories

Health Care Health Home Healthcare Non-Profit & Philanthropy Maternity Care Telemedicine Healthcare Mental Health Medical Care Health Centers Clinics Outpatient

About the Role

The Company is seeking a VP, Enrollment Operations and Field Marketing to spearhead the development and execution of a comprehensive enrollment strategy. The successful candidate will be responsible for leading member acquisition and enrollment efforts, with a particular focus on engaging Medicaid populations. This role demands a hands-on leader with a proven track record in end-to-end enrollment strategy, ideally within early-stage or high-growth environments. The VP will be tasked with owning provider and community partnerships, marketing, and phone outreach, and must be adept at blending strategic planning with tactical execution. Key responsibilities include leading and managing a high-performing team, analyzing market trends, and driving brand recognition and market positioning in the communities served.

Applicants for the VP position at the company should have a minimum of 10 years' experience in a related field, with a strong understanding of provider partnerships, patient enrollment, and engagement strategies. The role requires exceptional written communication skills, the ability to balance high-level strategy with hands-on execution, and a commitment to improving maternal health outcomes, particularly in high-risk communities. The ideal candidate will have experience in B2B2C/D2C healthcare models, patient journey optimization, and be adept at using data analytics for decision-making. A background in scaling a high-growth company and a proven ability to work with diverse teams and patient populations are essential. The company values empathy, collaboration, and resilience, and the VP is expected to embody these values in their leadership and management style.

Hiring Manager Title CEO

Travel Percent Less than 10%

Functions

Marketing