Profiles is hiring: Digital Media Buyer in Portland
Profiles, Portland, ME, United States, 04122
Overview
Profiles is hiring a Digital Media Buyer for an agency client on a fully remote, 1-month contract basis.
Summary
The Digital Media Buyer is responsible for campaign creation and optimization for our strategic media plans. Working closely with the Senior Media Planner, the Digital Media Buyer will set up and launch media buys, see plans through to completion and ensure that campaigns are optimized towards efficiency and effectiveness in achieving KPIs. The Digital Media Buyer also supports campaign tracking, helping with things like pixel placement to ensure data is properly tracked and aggregated for campaign reporting.
Responsibilities
Work collaboratively with the integrated media team across digital (programmatic, ecommerce, paid social, influencers) media to support the development and execution of media plans by helping to:
- Manage vendor relationships and traffic IOs with vendors as needed
- Make media purchases and be adept at all native platforms
- Monitor campaign pacing and analyze/report on campaign performance with recommendations on inventory, channel, and creative shifts
- Manage influencer relationships from discovery through delivery
- Collaborate with the account, production, and data/analytics teams for creative rotation and production team for deadlines and specs, along with the media team for proper campaign set up and tracking
- Participate in regular internal and client meetings
- Proactively bring new ideas to solve media and creative challenges, both big and small
Qualifications
- 4+ years of agency experience buying across social platforms/programmatic digital
- Strong attention to detail and analytical skills
- Ability to maintain and meet client deadlines
- Experience managing and reconciling a budget with Microsoft Excel/Google Sheets
- In-depth knowledge of Meta Ads Manager, TikTok Ads Manager, Pinterest Ads, Snap Ads, and Reddit Ads
- Experience working with influencers directly or through a third-party provider
Seniority level
- Associate
Employment type
- Contract
Job function
- Marketing
Industries
- Marketing Services and Advertising Services