University of California, Santa Cruz
Executive Director, Marketing, Program Development and Operations
University of California, Santa Cruz, California, Missouri, United States, 65018
Executive Director, Marketing, Program Development and Operations
Join to apply for the
Executive Director, Marketing, Program Development and Operations
role at
University of California, Santa Cruz .
Job Summary Acting in the role of an Executive Director, the senior leader reports to the Dean, and is responsible for driving growth, innovation, and operational excellence across the Professional and Continuing Education (PCE) portfolio. The ideal candidate is a results-oriented leader with a proven track record of building and scaling programs or businesses, especially in dynamic, evolving environments. This position will oversee the development and marketing of educational offerings, including online and in-person courses, as well as certificate programs. The Executive Director sets strategies and objectives, develops policies, directs programs, and collaborates with senior leadership.
Appointment Information
Budgeted Salary: $132,600 - $164,400/year. Salary commensurate with skills, qualifications and experience.
Benefits Level Eligibility: Full benefits
Schedule Information:
Full-time, Fixed
Percentage of Time: 100%, 40 Hours per Week
Days of the Week: Mon-Fri, with occasional evenings and weekends as needed
Shift Includes: Day, Evenings, Weekend
Work Location: Silicon Valley (Santa Clara, CA)
Union Representation: Non-Represented
Job Code Classification: 000548 (ADMIN MGR 2) - Grade 27
Travel: Up to 25% of the time
Job Duties
45% - Strategic Leadership & Program Growth: Lead the identification of new market opportunities and drive business growth, focusing on expanding existing programs and growing new initiatives including the PreMed PostBacc program.
Set and execute departmental strategy, using data to monitor student performance, enrollment trends, program outcomes, and drive decisions and continuous improvement.
Build and nurture a high-performing, collaborative culture; mentor and empower managers and teams.
Advise the Dean on growth opportunities, change management, and operational priorities.
Nurture business excellence by identifying market needs, opportunities for improvement and refinement, quality assurance, and the recruitment, compensation, and support of instructors.
Identify and implement measures to maintain a professional, positive, and collaborative culture.
Marketing & Business Development
Oversee all marketing, outreach, and communications—crafting and executing strategies to drive enrollment and revenue.
Build partnerships with corporations, nonprofits, and community organizations to expand reach and impact.
Represent PCE at key events and with external stakeholders.
Interface with the Academic Senate and its committees on new program and course proposals.
Operations & Change Management
Oversee department operations, including budget, staffing, facilities, and vendor management.
Drive process improvements, manage risk, and ensure compliance with policies and standards.
Lead change initiatives to modernize and optimize the organization.
Required Qualifications
Bachelor's degree in related area and/or equivalent experience / training.
Substantial experience providing progressive leadership in business, nonprofit, or education.
Experience providing services to a wide variety of stakeholders in a highly collaborative environment.
Demonstrated experience in developing, executing and evaluating strategic initiatives.
Experience managing budgets and cross-functional teams in complex organizations.
Expertise in branding, marketing strategy and execution, and analytics.
Strong business acumen and operational management experience.
Entrepreneurial mindset with a track record of innovation and adaptability.
Outstanding communication and interpersonal skills; able to inspire and influence stakeholders.
Demonstrated success in growing programs, products, or businesses.
Goal-oriented and results-driven, focusing on continuous improvement.
Exceptional leadership, team-building, collaborative and change management skills.
Ability to pivot in unplanned and planned situations and handle ambiguous environments.
Preferred Qualifications
Demonstrated passion for education.
Fundraising experience.
Special Conditions of Employment
Selected candidate will be required to pass a pre-employment criminal history background check.
Selected candidate must pass the employment misconduct disclosure process.
Ability to work long periods of time at a computer with or without accommodation.
The selected candidate has the option to work a hybrid work schedule. If a hybrid work schedule is confirmed, the candidate must be able to work from a home/remote office and comply with the UCSC telecommuting agreement.
Ability to work occasional evenings and weekends as directed.
Selected candidate will be required to complete training within established time frames as directed including UC compliance training.
Ability to travel to multiple work locations on and off campus.
Ability to maintain appearance and conduct suitable for working in a professional setting.
Exercise the utmost discretion in managing sensitive information learned in the course of performing duties. This includes safeguarding sensitive information and following data protection policies.
The University of California has implemented a COVID-19 Vaccination Policy; to be compliant, covered employees must submit proof of vaccination or have an approved exception within eight weeks from date of hire.
MISCONDUCT DISCLOSURE REQUIREMENT As a condition of employment, the final candidate who accepts a conditional offer will be required to disclose if they have had certain misconduct findings or proceedings within the past seven years. See UC policies for details.
Safety Statement All UCSC employees must understand and follow job safety procedures, attend required health and safety training, promote safety at work, and report accidents and injuries.
Notice of Availability The Annual Security and Fire Safety Report (ASFSR) is available at: https://compliance.ucsc.edu/campus-safety-compliance/annual-reports/. A paper copy is available upon request.
EEO/AA The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status or other protected categories. It is the policy of the University of California to undertake affirmative action and anti-discrimination efforts, consistent with its obligations as a Federal and State contractor.
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Executive Director, Marketing, Program Development and Operations
role at
University of California, Santa Cruz .
Job Summary Acting in the role of an Executive Director, the senior leader reports to the Dean, and is responsible for driving growth, innovation, and operational excellence across the Professional and Continuing Education (PCE) portfolio. The ideal candidate is a results-oriented leader with a proven track record of building and scaling programs or businesses, especially in dynamic, evolving environments. This position will oversee the development and marketing of educational offerings, including online and in-person courses, as well as certificate programs. The Executive Director sets strategies and objectives, develops policies, directs programs, and collaborates with senior leadership.
Appointment Information
Budgeted Salary: $132,600 - $164,400/year. Salary commensurate with skills, qualifications and experience.
Benefits Level Eligibility: Full benefits
Schedule Information:
Full-time, Fixed
Percentage of Time: 100%, 40 Hours per Week
Days of the Week: Mon-Fri, with occasional evenings and weekends as needed
Shift Includes: Day, Evenings, Weekend
Work Location: Silicon Valley (Santa Clara, CA)
Union Representation: Non-Represented
Job Code Classification: 000548 (ADMIN MGR 2) - Grade 27
Travel: Up to 25% of the time
Job Duties
45% - Strategic Leadership & Program Growth: Lead the identification of new market opportunities and drive business growth, focusing on expanding existing programs and growing new initiatives including the PreMed PostBacc program.
Set and execute departmental strategy, using data to monitor student performance, enrollment trends, program outcomes, and drive decisions and continuous improvement.
Build and nurture a high-performing, collaborative culture; mentor and empower managers and teams.
Advise the Dean on growth opportunities, change management, and operational priorities.
Nurture business excellence by identifying market needs, opportunities for improvement and refinement, quality assurance, and the recruitment, compensation, and support of instructors.
Identify and implement measures to maintain a professional, positive, and collaborative culture.
Marketing & Business Development
Oversee all marketing, outreach, and communications—crafting and executing strategies to drive enrollment and revenue.
Build partnerships with corporations, nonprofits, and community organizations to expand reach and impact.
Represent PCE at key events and with external stakeholders.
Interface with the Academic Senate and its committees on new program and course proposals.
Operations & Change Management
Oversee department operations, including budget, staffing, facilities, and vendor management.
Drive process improvements, manage risk, and ensure compliance with policies and standards.
Lead change initiatives to modernize and optimize the organization.
Required Qualifications
Bachelor's degree in related area and/or equivalent experience / training.
Substantial experience providing progressive leadership in business, nonprofit, or education.
Experience providing services to a wide variety of stakeholders in a highly collaborative environment.
Demonstrated experience in developing, executing and evaluating strategic initiatives.
Experience managing budgets and cross-functional teams in complex organizations.
Expertise in branding, marketing strategy and execution, and analytics.
Strong business acumen and operational management experience.
Entrepreneurial mindset with a track record of innovation and adaptability.
Outstanding communication and interpersonal skills; able to inspire and influence stakeholders.
Demonstrated success in growing programs, products, or businesses.
Goal-oriented and results-driven, focusing on continuous improvement.
Exceptional leadership, team-building, collaborative and change management skills.
Ability to pivot in unplanned and planned situations and handle ambiguous environments.
Preferred Qualifications
Demonstrated passion for education.
Fundraising experience.
Special Conditions of Employment
Selected candidate will be required to pass a pre-employment criminal history background check.
Selected candidate must pass the employment misconduct disclosure process.
Ability to work long periods of time at a computer with or without accommodation.
The selected candidate has the option to work a hybrid work schedule. If a hybrid work schedule is confirmed, the candidate must be able to work from a home/remote office and comply with the UCSC telecommuting agreement.
Ability to work occasional evenings and weekends as directed.
Selected candidate will be required to complete training within established time frames as directed including UC compliance training.
Ability to travel to multiple work locations on and off campus.
Ability to maintain appearance and conduct suitable for working in a professional setting.
Exercise the utmost discretion in managing sensitive information learned in the course of performing duties. This includes safeguarding sensitive information and following data protection policies.
The University of California has implemented a COVID-19 Vaccination Policy; to be compliant, covered employees must submit proof of vaccination or have an approved exception within eight weeks from date of hire.
MISCONDUCT DISCLOSURE REQUIREMENT As a condition of employment, the final candidate who accepts a conditional offer will be required to disclose if they have had certain misconduct findings or proceedings within the past seven years. See UC policies for details.
Safety Statement All UCSC employees must understand and follow job safety procedures, attend required health and safety training, promote safety at work, and report accidents and injuries.
Notice of Availability The Annual Security and Fire Safety Report (ASFSR) is available at: https://compliance.ucsc.edu/campus-safety-compliance/annual-reports/. A paper copy is available upon request.
EEO/AA The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status or other protected categories. It is the policy of the University of California to undertake affirmative action and anti-discrimination efforts, consistent with its obligations as a Federal and State contractor.
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