PepsiCo
Overview
Senior Designer role at PepsiCo. PepsiCo design drives business value by leading innovation, creating experiences, and brand engagements across brand design, design thinking, industrial design, design strategy, and front-end innovation. Our goal is to connect PepsiCo’s food & beverage portfolios with today’s hyper-connected users and consumers who seek meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions. Responsibilities
As part of the PepsiCo Foods Design team, you will partner with functional design experts and the business to develop brand design strategies across capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design. The Senior Brand Designer will engage with cross-functional teams to drive brand and graphic design projects from ideation and strategy to execution. The main objective is to guide the Pepsi brand design, craft the brand design strategy, and execute major design projects across the portfolio. Design Project Management
Partner across disciplines within PepsiCo and external suppliers to develop and deliver design assets with quality, value, and on-time delivery. Inform and align stakeholders throughout the creative process; regularly review project status with leadership to verify that expectations are met.
Brand Design Development
Support the visual identity for the Pepsi portfolio, collaborating with the North America Pepsi Design Director and other design leaders across brand, product, packaging, equipment, marketing, and advertising.
Generate creative design proposals (visions, scenarios, concepts) to visualize output and share with internal and external team members. Participate in research activities and translate customer needs into actionable design strategy; drive final design recommendations, decisions, and design approvals to enable artwork execution/production. External Design Network
Support PepsiCo Design & Innovation in building and cultivating a robust external design network.
Compensation and Benefits
The expected compensation range for this position is between $76,400 - $127,850. Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process. Bonus based on performance; target payout is 8% of annual salary. Paid time off subject to eligibility, including parental leave, vacation, sick, and bereavement. Comprehensive benefits package: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, EAP, Insurance (Accident, Group Legal, Life), 401(k) Defined Contribution plan. Qualifications
Bachelor’s Degree in Design with 4+ years’ experience as a multidisciplinary designer from concept to completion, or equivalent. Full-time agency-side and/or client-side experience. Advanced experience with Adobe Creative Suite and Firefly. Willingness to travel 15% of the time. Preferred qualifications:
Strong typography, conceptual design, and design strategy experience. 360 brand design experience (print, packaging, digital, environmental, experiential). Ability to generate high-quality images, designs, animations, and motion graphics using AI-powered tools integrated into the workflow. Excellent design taste and awareness of current trends. Ability to work in an agile, startup-like environment with comfort in risk and ambiguity. Strong stakeholder relationship management; ability to influence across levels, regions, and functions. Effective verbal and written communication with internal and external partners. Collaborative team player who communicates progress to avoid surprises. Strong time and project management to meet deadlines.
EEO Statement
Our company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act and applicable laws, including the San Francisco Fair Chance Ordinance and the Los Angeles Fair Hiring Initiative. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity. If you'd like more information about your EEO rights, please download the EEO is the Law and EEO is the Law Supplement documents, and view PepsiCo EEO Policy. Job details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Design Industries: Manufacturing and Food and Beverage Services
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Senior Designer role at PepsiCo. PepsiCo design drives business value by leading innovation, creating experiences, and brand engagements across brand design, design thinking, industrial design, design strategy, and front-end innovation. Our goal is to connect PepsiCo’s food & beverage portfolios with today’s hyper-connected users and consumers who seek meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions. Responsibilities
As part of the PepsiCo Foods Design team, you will partner with functional design experts and the business to develop brand design strategies across capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design. The Senior Brand Designer will engage with cross-functional teams to drive brand and graphic design projects from ideation and strategy to execution. The main objective is to guide the Pepsi brand design, craft the brand design strategy, and execute major design projects across the portfolio. Design Project Management
Partner across disciplines within PepsiCo and external suppliers to develop and deliver design assets with quality, value, and on-time delivery. Inform and align stakeholders throughout the creative process; regularly review project status with leadership to verify that expectations are met.
Brand Design Development
Support the visual identity for the Pepsi portfolio, collaborating with the North America Pepsi Design Director and other design leaders across brand, product, packaging, equipment, marketing, and advertising.
Generate creative design proposals (visions, scenarios, concepts) to visualize output and share with internal and external team members. Participate in research activities and translate customer needs into actionable design strategy; drive final design recommendations, decisions, and design approvals to enable artwork execution/production. External Design Network
Support PepsiCo Design & Innovation in building and cultivating a robust external design network.
Compensation and Benefits
The expected compensation range for this position is between $76,400 - $127,850. Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process. Bonus based on performance; target payout is 8% of annual salary. Paid time off subject to eligibility, including parental leave, vacation, sick, and bereavement. Comprehensive benefits package: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, EAP, Insurance (Accident, Group Legal, Life), 401(k) Defined Contribution plan. Qualifications
Bachelor’s Degree in Design with 4+ years’ experience as a multidisciplinary designer from concept to completion, or equivalent. Full-time agency-side and/or client-side experience. Advanced experience with Adobe Creative Suite and Firefly. Willingness to travel 15% of the time. Preferred qualifications:
Strong typography, conceptual design, and design strategy experience. 360 brand design experience (print, packaging, digital, environmental, experiential). Ability to generate high-quality images, designs, animations, and motion graphics using AI-powered tools integrated into the workflow. Excellent design taste and awareness of current trends. Ability to work in an agile, startup-like environment with comfort in risk and ambiguity. Strong stakeholder relationship management; ability to influence across levels, regions, and functions. Effective verbal and written communication with internal and external partners. Collaborative team player who communicates progress to avoid surprises. Strong time and project management to meet deadlines.
EEO Statement
Our company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act and applicable laws, including the San Francisco Fair Chance Ordinance and the Los Angeles Fair Hiring Initiative. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity. If you'd like more information about your EEO rights, please download the EEO is the Law and EEO is the Law Supplement documents, and view PepsiCo EEO Policy. Job details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Design Industries: Manufacturing and Food and Beverage Services
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