Forvis Mazars US
National Consulting Marketing Senior Manager - Large Global Firms
Forvis Mazars US, Saint Louis, Missouri, United States, 63146
National Consulting Marketing Senior Manager - Large Global Firms
Join to apply for the
National Consulting Marketing Senior Manager - Large Global Firms
role at
Forvis Mazars US . At Forvis Mazars, our Consulting practice thrives in a complex, ever-evolving world. We partner with leading global institutions to enhance efficiency, reduce risk, and drive performance through technology-enabled strategies. We're seeking a Consulting Marketing Senior Manager with experience in financial services consulting and a strong track record in digital marketing leadership. This role leads a high-performing team in executing integrated, omni-channel campaigns that support our ambitious 20% year-over-year growth goals. As the marketing lead for top-tier global clients, you\'ll collaborate closely with client-facing leaders to shape strategic messaging, deliver value-driven thought leadership, and amplify our Consulting capabilities. This position blends high-level strategy with hands-on execution, requiring both business acumen and marketing precision. What You Will Do
Develop and implement targeted marketing strategies for the financial services sector. Lead and mentor a team of marketing professionals, fostering collaboration and driving performance. Design and execute innovative digital campaigns to enhance brand visibility and customer engagement. Plan and manage integrated marketing campaigns across service lines and the Global Firms segment, including print, digital, and social media elements. Leverage data-driven insights to evaluate campaign effectiveness and optimize performance. Oversee the planning and distribution of thought leadership content as part of a comprehensive content marketing strategy. Collaborate with national office centers of excellence to execute client-focused marketing tactics and monitor outcomes. Manage multi-industry partnerships with external associations, including content development and insight programs. Strategize and coordinate firm participation in industry trade shows and conferences, including sponsorships, event planning, booth logistics, and post-event follow-up. Build strong relationships with client service professionals to support local marketing initiatives. Provide strategic input on complex sales pursuits and proposal development. Conduct business intelligence research and develop targeted pursuit lists. Serve as the liaison with web development teams to ensure website content is current and optimized for search engines. Ensure consistent application of the firm's brand across all marketing channels and audiences. Minimum Qualifications
Bachelor's Degree in English, Business, Marketing, Communications or relevant field 8+ years of marketing experience in high-growth environments, with a strong emphasis on B2B, and experience within a Top 10 professional services firm 5+ years of proven success in demand generation and revenue marketing Expertise in performance marketing, including lead generation, SEO/SEM, content strategy, and integrated omnichannel campaigns (digital and traditional) Strong analytical and problem-solving skills Proficient in CRM systems with experience extracting and leveraging insights Exceptional communication and presentation abilities Proficient in Microsoft Office Suite Demonstrated ability to build and lead high-performing teams Experience marketing complex solutions to enterprise-level clients Job Details
Seniority level: Not Applicable Employment type: Full-time Job function: Marketing and Sales Industries: Professional Services
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Join to apply for the
National Consulting Marketing Senior Manager - Large Global Firms
role at
Forvis Mazars US . At Forvis Mazars, our Consulting practice thrives in a complex, ever-evolving world. We partner with leading global institutions to enhance efficiency, reduce risk, and drive performance through technology-enabled strategies. We're seeking a Consulting Marketing Senior Manager with experience in financial services consulting and a strong track record in digital marketing leadership. This role leads a high-performing team in executing integrated, omni-channel campaigns that support our ambitious 20% year-over-year growth goals. As the marketing lead for top-tier global clients, you\'ll collaborate closely with client-facing leaders to shape strategic messaging, deliver value-driven thought leadership, and amplify our Consulting capabilities. This position blends high-level strategy with hands-on execution, requiring both business acumen and marketing precision. What You Will Do
Develop and implement targeted marketing strategies for the financial services sector. Lead and mentor a team of marketing professionals, fostering collaboration and driving performance. Design and execute innovative digital campaigns to enhance brand visibility and customer engagement. Plan and manage integrated marketing campaigns across service lines and the Global Firms segment, including print, digital, and social media elements. Leverage data-driven insights to evaluate campaign effectiveness and optimize performance. Oversee the planning and distribution of thought leadership content as part of a comprehensive content marketing strategy. Collaborate with national office centers of excellence to execute client-focused marketing tactics and monitor outcomes. Manage multi-industry partnerships with external associations, including content development and insight programs. Strategize and coordinate firm participation in industry trade shows and conferences, including sponsorships, event planning, booth logistics, and post-event follow-up. Build strong relationships with client service professionals to support local marketing initiatives. Provide strategic input on complex sales pursuits and proposal development. Conduct business intelligence research and develop targeted pursuit lists. Serve as the liaison with web development teams to ensure website content is current and optimized for search engines. Ensure consistent application of the firm's brand across all marketing channels and audiences. Minimum Qualifications
Bachelor's Degree in English, Business, Marketing, Communications or relevant field 8+ years of marketing experience in high-growth environments, with a strong emphasis on B2B, and experience within a Top 10 professional services firm 5+ years of proven success in demand generation and revenue marketing Expertise in performance marketing, including lead generation, SEO/SEM, content strategy, and integrated omnichannel campaigns (digital and traditional) Strong analytical and problem-solving skills Proficient in CRM systems with experience extracting and leveraging insights Exceptional communication and presentation abilities Proficient in Microsoft Office Suite Demonstrated ability to build and lead high-performing teams Experience marketing complex solutions to enterprise-level clients Job Details
Seniority level: Not Applicable Employment type: Full-time Job function: Marketing and Sales Industries: Professional Services
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