Suntory Global Spirits
Overview
Join to apply for the
Marketing Manager, Maru-Hi
role at
Suntory Global Spirits .
At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits is a leading premium spirits company with growth in beer and RTD markets. We are looking for a stand-out marketing manager to help build a world-class organization and become a major player in the US beer / RTD market. This role reports to the Director of Marketing. The Marketing Manager will take day-to-day lead on BTL and trade marketing activities, including experiential programs activations. The remit can be summed up as delivering stand-out, unforgettable brand experiences across all BTL touchpoints.
What makes this a great opportunity? Join a team working to create the next big thing in beer in the US as the Marketing Manager for Maru-Hi at Suntory RTD Co., North America! Suntory is one of the world’s largest spirit companies, as well as one of the largest beer and RTD manufacturers in Asia. We have big ambitions in the US and are looking for a stand-out marketing manager to help build a world-class organization and become a major player in the US beer/ FMB market.
Reporting to the Director of Marketing, the Marketing Manager will take day-to-day lead on BTL and trade marketing activities, including experiential programs activations. The marketing manager’s remit can be summed up as delivering stand-out, unforgettable brand experiences across all BTL touchpoints.
The ideal candidate has a passion for marketing and understanding consumers. They are always curious about what’s next in culture, how consumer behavior is changing and adapting, and passionate about finding ways to connect our brand(s) to both. The ideal candidate is also a self-starter and comfortable working with all kinds of stakeholders and projects, moving from a board room presentation one hour, to an agency feedback call the next, to a distributor ride-along later on.
Role Responsibilities
Marketing Asset Development for Maru-Hi across all channels of trade in the US Market. This includes On/Off Premise POS, Promotional programming, experiential and sponsorship activation, eCommerce digital assets, print assets, sampling, activation guides, and sell sheets.
Own Merchandising and Display Standards for key programs.
Develop and deploy Program Selling Tools (Program Sell Sheets, best practices and standards guidelines) to aid in key customer sell-in by our commercial sales team.
Develop and own content for US Brand Toolkits to aid in communicating our brand experience plans to our commercial sales teams, distributor partners and customers.
Ensure linkage of Marketing plans to Commercial Sales programs (incentive programs, KPIs, etc.).
Manage multiple agencies and vendor partners to develop and execute programs and assets, including sweeps, rebates/pricing, BTL, and experiential.
Budget management — own and track marketing spend across brand activations.
Work collaboratively with Suntory RTD North America sales reps and leaders to build best-in-class trade programming that drives business results.
Qualifications
5-7 years of experience in Marketing, preferably with Brand, Regional and Commercial Sales connectivity
Bachelor’s degree preferred
Industry experience in CPG or AlcBev preferred
Understanding of social networking/media technologies and their application to marketing highly desirable
Experience working closely with or within the Sales function
Experience working with and activating major sports leagues, teams or other high-profile partners in the sports, music and/or entertainment landscape.
Tech-proficient with strong working knowledge of MS Word, Excel, PowerPoint, and other digital tools
Works well in a fast-paced, action-oriented environment
Strong written and oral communications skills
Demonstrated ability to make critical decisions and problem solve
Excellent organizational and time management skills
Strong negotiation and persuasion skills
Proven track record of:
Ability to develop marketing programs and assets
Flexing analytical and strategic mindset to think about the marketing planning process and ways-of-working in both the near- and longer-term
Attention to detail with process and team development
Brand Investment management
Agency management
Location Location: Chicago, IL; Los Angeles or San Francisco, CA; New York, NY; Miami or Tampa area, FL
Salary Range The salary range for this role, based in the above locations, is $110k-$125k, with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate’s location, experience, and skillset. The range will vary if outside of this location.
At Suntory Global Spirits, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Suntory Global Spirits is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Beverage Manufacturing
#J-18808-Ljbffr
Marketing Manager, Maru-Hi
role at
Suntory Global Spirits .
At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits is a leading premium spirits company with growth in beer and RTD markets. We are looking for a stand-out marketing manager to help build a world-class organization and become a major player in the US beer / RTD market. This role reports to the Director of Marketing. The Marketing Manager will take day-to-day lead on BTL and trade marketing activities, including experiential programs activations. The remit can be summed up as delivering stand-out, unforgettable brand experiences across all BTL touchpoints.
What makes this a great opportunity? Join a team working to create the next big thing in beer in the US as the Marketing Manager for Maru-Hi at Suntory RTD Co., North America! Suntory is one of the world’s largest spirit companies, as well as one of the largest beer and RTD manufacturers in Asia. We have big ambitions in the US and are looking for a stand-out marketing manager to help build a world-class organization and become a major player in the US beer/ FMB market.
Reporting to the Director of Marketing, the Marketing Manager will take day-to-day lead on BTL and trade marketing activities, including experiential programs activations. The marketing manager’s remit can be summed up as delivering stand-out, unforgettable brand experiences across all BTL touchpoints.
The ideal candidate has a passion for marketing and understanding consumers. They are always curious about what’s next in culture, how consumer behavior is changing and adapting, and passionate about finding ways to connect our brand(s) to both. The ideal candidate is also a self-starter and comfortable working with all kinds of stakeholders and projects, moving from a board room presentation one hour, to an agency feedback call the next, to a distributor ride-along later on.
Role Responsibilities
Marketing Asset Development for Maru-Hi across all channels of trade in the US Market. This includes On/Off Premise POS, Promotional programming, experiential and sponsorship activation, eCommerce digital assets, print assets, sampling, activation guides, and sell sheets.
Own Merchandising and Display Standards for key programs.
Develop and deploy Program Selling Tools (Program Sell Sheets, best practices and standards guidelines) to aid in key customer sell-in by our commercial sales team.
Develop and own content for US Brand Toolkits to aid in communicating our brand experience plans to our commercial sales teams, distributor partners and customers.
Ensure linkage of Marketing plans to Commercial Sales programs (incentive programs, KPIs, etc.).
Manage multiple agencies and vendor partners to develop and execute programs and assets, including sweeps, rebates/pricing, BTL, and experiential.
Budget management — own and track marketing spend across brand activations.
Work collaboratively with Suntory RTD North America sales reps and leaders to build best-in-class trade programming that drives business results.
Qualifications
5-7 years of experience in Marketing, preferably with Brand, Regional and Commercial Sales connectivity
Bachelor’s degree preferred
Industry experience in CPG or AlcBev preferred
Understanding of social networking/media technologies and their application to marketing highly desirable
Experience working closely with or within the Sales function
Experience working with and activating major sports leagues, teams or other high-profile partners in the sports, music and/or entertainment landscape.
Tech-proficient with strong working knowledge of MS Word, Excel, PowerPoint, and other digital tools
Works well in a fast-paced, action-oriented environment
Strong written and oral communications skills
Demonstrated ability to make critical decisions and problem solve
Excellent organizational and time management skills
Strong negotiation and persuasion skills
Proven track record of:
Ability to develop marketing programs and assets
Flexing analytical and strategic mindset to think about the marketing planning process and ways-of-working in both the near- and longer-term
Attention to detail with process and team development
Brand Investment management
Agency management
Location Location: Chicago, IL; Los Angeles or San Francisco, CA; New York, NY; Miami or Tampa area, FL
Salary Range The salary range for this role, based in the above locations, is $110k-$125k, with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate’s location, experience, and skillset. The range will vary if outside of this location.
At Suntory Global Spirits, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Suntory Global Spirits is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Beverage Manufacturing
#J-18808-Ljbffr