HCLTech
This range is provided by HCLTech. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$145,000.00/yr - $165,000.00/yr Strategic Marketing Director – Americas Location:
New Jersey, USA or Toronto, Canada Experience:
15+ Years We are seeking a seasoned Strategic Marketing Director to lead marketing efforts across the Americas region, with a focus on both mature and high-growth markets, including, Canada, Mexico, Brazil and US strategic initiatives. This senior role requires a strong leader with proven expertise in strategy development, team leadership, thought leadership, demand generation, digital marketing, demand generation and stakeholder engagement. The ideal candidate will bring a mix of creativity, analytical acumen and team leadership to drive HCLTech’s brand, reputation and growth across the Americas. Key Responsibilities Develop and lead the regional marketing strategy
across the Americas, with tailored approaches for growth markets such as Mexico, Brazil and Canada and mature markets like the U.S. (strategic initiatives). Design, build, and scale an efficient demand generation engine in close partnership with the sales and digital organization to drive high quality leads. Oversee the creation and execution of integrated marketing programs including multi-channel
campaigns, brand positioning, content marketing, events and communications. Develop and serve as the
narrative owner
for the Americas - crafting consistent messaging that aligns with corporate strategy and highlights regional priorities, leadership, innovation and impact. Collaborate cross-functionally
with sales leadership, business marketing, alliances, delivery and corporate teams to align marketing efforts with go-to-market plans and revenue objectives. Partner with field marketing leads in Canada, Mexico, Brazil to provide strategic guidance, content and executional support for localized campaigns. Design and drive
thought leadership initiatives
across strategic themes in line with country objectives. Build and maintain a curated database of
top clients, partners, analysts and advisors
to support executive engagement, campaign targeting and brand advocacy. Support regional communications initiatives in collaboration with PR, media and corporate development teams - especially during announcements, M&A activity or crisis situations. Establish clear metrics and KPIs to track, analyze and report on campaign performance, pipeline contribution, marketing ROI and customer acquisition cost, ensuring data-driven decision-making. Continue to build, mentor and inspire a high-performing global marketing team, driving a culture of agility, collaboration, accountability and alignment with HCLTech’s core values. Skills and Experience 15+ years of experience in B2B marketing, with at least 5 years in a senior regional or global leadership role, preferably in IT services, consulting or enterprise technology. Proven ability to build and lead multi-disciplinary marketing teams across geographies. Demonstrable success in developing and executing marketing strategies that have driven significant revenue growth and market share acquisition. A strong track record of building, leading, mentoring and scaling high-performing, globally distributed marketing teams, with experience adding critical new functions. Deep understanding of digital marketing, demand generation, campaign strategy and integrated marketing communications. Exceptional leadership skills and strategic thinking, communication (verbal and written) and presentation skills, with the ability to articulate a vision, influence and collaborate effectively at all levels, including the executive leadership team and external stakeholders. Experience in marketing within North America and Latin America (particularly, Canada, Mexico and Brazil) is strongly preferred. A data-driven, results-oriented mindset with a passion for continuous improvement and a clear bias for action. Entrepreneurial spirit, comfortable with ambiguity and thrives in a fast-paced, transformative, and multiple time zone environment. Master’s degree in marketing, Communications, Business, or related field. About HCLTech HCLTech is a global technology company, home to more than 223,000 people across 60 countries, delivering industry-leading capabilities centered around digital, engineering, cloud and AI, powered by a broad portfolio of technology services and products. We work with clients across all major verticals, providing industry solutions for Financial Services, Manufacturing, Life Sciences and Healthcare, High Tech, Semiconductor, Telecom and Media, Retail and CPG and Public Services. Consolidated revenues as of 12 months ending June 2025 totaled $14 billion. To learn how we can supercharge progress for you, visit hcltech.com. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries IT Services and IT Consulting Referrals increase your chances of interviewing at HCLTech by 2x Get notified about new Strategic Marketing Specialist jobs in
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$145,000.00/yr - $165,000.00/yr Strategic Marketing Director – Americas Location:
New Jersey, USA or Toronto, Canada Experience:
15+ Years We are seeking a seasoned Strategic Marketing Director to lead marketing efforts across the Americas region, with a focus on both mature and high-growth markets, including, Canada, Mexico, Brazil and US strategic initiatives. This senior role requires a strong leader with proven expertise in strategy development, team leadership, thought leadership, demand generation, digital marketing, demand generation and stakeholder engagement. The ideal candidate will bring a mix of creativity, analytical acumen and team leadership to drive HCLTech’s brand, reputation and growth across the Americas. Key Responsibilities Develop and lead the regional marketing strategy
across the Americas, with tailored approaches for growth markets such as Mexico, Brazil and Canada and mature markets like the U.S. (strategic initiatives). Design, build, and scale an efficient demand generation engine in close partnership with the sales and digital organization to drive high quality leads. Oversee the creation and execution of integrated marketing programs including multi-channel
campaigns, brand positioning, content marketing, events and communications. Develop and serve as the
narrative owner
for the Americas - crafting consistent messaging that aligns with corporate strategy and highlights regional priorities, leadership, innovation and impact. Collaborate cross-functionally
with sales leadership, business marketing, alliances, delivery and corporate teams to align marketing efforts with go-to-market plans and revenue objectives. Partner with field marketing leads in Canada, Mexico, Brazil to provide strategic guidance, content and executional support for localized campaigns. Design and drive
thought leadership initiatives
across strategic themes in line with country objectives. Build and maintain a curated database of
top clients, partners, analysts and advisors
to support executive engagement, campaign targeting and brand advocacy. Support regional communications initiatives in collaboration with PR, media and corporate development teams - especially during announcements, M&A activity or crisis situations. Establish clear metrics and KPIs to track, analyze and report on campaign performance, pipeline contribution, marketing ROI and customer acquisition cost, ensuring data-driven decision-making. Continue to build, mentor and inspire a high-performing global marketing team, driving a culture of agility, collaboration, accountability and alignment with HCLTech’s core values. Skills and Experience 15+ years of experience in B2B marketing, with at least 5 years in a senior regional or global leadership role, preferably in IT services, consulting or enterprise technology. Proven ability to build and lead multi-disciplinary marketing teams across geographies. Demonstrable success in developing and executing marketing strategies that have driven significant revenue growth and market share acquisition. A strong track record of building, leading, mentoring and scaling high-performing, globally distributed marketing teams, with experience adding critical new functions. Deep understanding of digital marketing, demand generation, campaign strategy and integrated marketing communications. Exceptional leadership skills and strategic thinking, communication (verbal and written) and presentation skills, with the ability to articulate a vision, influence and collaborate effectively at all levels, including the executive leadership team and external stakeholders. Experience in marketing within North America and Latin America (particularly, Canada, Mexico and Brazil) is strongly preferred. A data-driven, results-oriented mindset with a passion for continuous improvement and a clear bias for action. Entrepreneurial spirit, comfortable with ambiguity and thrives in a fast-paced, transformative, and multiple time zone environment. Master’s degree in marketing, Communications, Business, or related field. About HCLTech HCLTech is a global technology company, home to more than 223,000 people across 60 countries, delivering industry-leading capabilities centered around digital, engineering, cloud and AI, powered by a broad portfolio of technology services and products. We work with clients across all major verticals, providing industry solutions for Financial Services, Manufacturing, Life Sciences and Healthcare, High Tech, Semiconductor, Telecom and Media, Retail and CPG and Public Services. Consolidated revenues as of 12 months ending June 2025 totaled $14 billion. To learn how we can supercharge progress for you, visit hcltech.com. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries IT Services and IT Consulting Referrals increase your chances of interviewing at HCLTech by 2x Get notified about new Strategic Marketing Specialist jobs in
New Jersey, United States . Bridgewater, NJ $94,000.00-$125,000.00 2 days ago Bridgewater, NJ $120,000.00-$145,000.00 1 day ago Sr. Marketing Manager, Demand Generation
Englewood Cliffs, NJ $132,000.00-$176,000.00 1 week ago Belmar, NJ $80,000.00-$90,000.00 2 weeks ago Roseland, NJ $85,200.00-$173,100.00 1 week ago Jersey City, NJ $120,000.00-$140,000.00 1 week ago Florham Park, NJ $106,500.00-$202,500.00 2 weeks ago Jersey City, NJ $120,000.00-$140,000.00 2 weeks ago Associate Trade Marketing Manager, Nutrition
Parsippany, NJ $102,000.00-$152,000.00 2 weeks ago Lakewood, NJ $90,000.00-$120,000.00 1 week ago Paramus, NJ $100,000.00-$120,000.00 2 weeks ago (USA) Senior Manager, Marketing Planning And Strategy- Experiential
Hoboken, NJ $108,000.00-$216,000.00 5 days ago Totowa, NJ $70,000.00-$85,000.00 1 year ago Senior Director Global Marketing (Retail Sector)
Ewing, NJ $132,000.00-$164,000.00 2 weeks ago Newark, NJ $65,000.00-$85,000.00 1 week ago Associate Director, Global Strategic Marketing - Job ID: 1649
Princeton, NJ $170,000.00-$190,000.00 2 weeks ago Associate Manager, Experiential Marketing
Senior Manager of Marketing & Communications
Trenton, NJ $68,000.00-$92,000.00 3 weeks ago Associate Trade Marketing Manager Professional
Parsippany, NJ $102,000.00-$152,000.00 3 weeks ago Senior Marketing Strategic Partnership Manager
Jersey City, NJ $96,000.00-$132,000.00 2 weeks ago Senior Director of Global Marketing, Growth Disorders - Job ID: 1634
Princeton, NJ $260,000.00-$280,000.00 3 weeks ago Director of Marketing (E-commerce Experience)
Senior Marketing Manager - Specialty Genetics
Secaucus, NJ $125,000.00-$150,000.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr