Communications Manager
Continental Divide Trail Coalition, Golden, CO, US, 80401
Duration: Full Time
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Communications - Wellness - The Great Outdoors
Interested individuals should send a resume, cover letter, two design examples, and two writing samples to Jaime Jennings at info@cdtcoalition.org with the subject line Communications Manager Application.
The Continental Divide National Scenic Trail (CDT) spans 3,100 miles through New Mexico, Colorado, Wyoming, Idaho, and Montana, connecting people and communities to the diverse landscapes of the Continental Divide. The addition of the Communications Manager will play a key role in advancing Continental Divide Trail Coalition (CDTC) communications and lead the organizations digital marketing and social media strategy.
This position will strengthen CDTCs ability to reach and engage audiences by developing innovative approaches to communications management, growing digital engagement across platforms, and supporting creative promotion of CDTCs programs. The Communications Manager will also help elevate the CDT and the voices of the communities connected to it through impactful and strategic storytelling.
Working closely with CDTC staff, as well as partners and stakeholders, the Communications Manager is a collaborative position that will enhance the visibility of the CDT, broaden support for CDTCs mission, and ensure that communications effectively highlight the trails significance and the people who steward it.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Campaign Strategy and Implementation
? Develops and executes communications campaigns, marketing, and resources that enhance CDTCs outreach, fundraising, and community engagement efforts.
? Leads CDTCs social media strategy, including platform-specific content, campaigns, community management, and growth analytics.
? Works closely with Trail Programs staff to highlight stewardship, conservation, and community initiatives, ensuring communications amplify on-the-ground projects and the CDT experience.
? Collaborates with the Director of Communications to help implement a comprehensive communications plan and ensure alignment with CDTCs brand standards.
Content Development, Management, and Reporting
? Leads website design, updates, and general maintenance in coordination with staff and external vendors to ensure timely, accurate, and engaging content.
? Executes the creation, editing, and distribution of print and digital materialsincluding e-newsletters, brochures, reports, and web contentensuring brand consistency and quality.
? Develops and manages a content calendar by drafting and scheduling content for digital platforms and social media.
? Tracks social media and digital engagement metrics to inform content strategy and assist with reporting.
? Stays informed on organizational initiatives to help create relevant, timely content aligned with communications goals.
? Collaborates with the development team on mission-aligned storytelling and other content to support CDTCs donor engagement, growth, and comprehensive fundraising strategy.
Media and Public Relations
? Supports media outreach efforts through press releases, managing and tracking media contacts, and assisting with content distribution and coverage opportunities.
? Maintains consistent messaging and supports storytelling initiatives in coordination with the Director and program staff.
? Attends occasional in-person events on behalf of CDTC and develops relationships with the public. Digital and Visual Resource Management
? Manages CDTCs media asset library and provides guidance to staff on its use.
? Initiates co-branded content creation with partners and stakeholders, including blogs, promotional materials, and social media campaigns, to educate, inform, and engage diverse audiences. Planning and Budget Management
? Works with the Director of Communications to develop annual strategies, work plans, goals, objectives, and budgets aligned with CDTC's Strategic Vision.
? Maximizes effectiveness and expenditures, and works within the program budget.
Learn more and apply at https://cdtcoalition.org/about-us/employment/
Seniority level
Seniority level
Entry level
Employment type
Employment type
Full-time
Job function
Job function
Marketing, Public Relations, and Writing/Editing-
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Recreational Facilities
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