Uare.ai
Overview
Uare.ai, founded by Robert LoCascio (former CEO of LivePerson for 28 years), is an AI startup launched in May 2024 with a mission to empower people to do more with their memories. Eternos creates AI-driven personal digital twins, enabling users to preserve, share, and interact with their knowledge and stories in groundbreaking ways.
At its core is the proprietary Human Life Model (HLM), designed to process unstructured conversations and story data sets without training client data into traditional LLMs. Instead, Uare.ai leverages 3rd-party LLMs for conversations, with HLM providing structure and reasoning. While initially focused on personal legacy and AI immortality, Uare.ai’s platform has broad B2C and B2B applications. The company has gained traction, featured in outlets including NBC, NPR, The New York Post, and CNET.
Job title VP, Head of Marketing
Responsibilities
Own and evolve the company’s marketing strategy for both B2C and B2B verticals
Build and lead a high-performance marketing team across brand, growth, content, lifecycle, PR, and community
Drive targeted acquisition strategies for Baby Boomers/Gen X, leveraging both digital and offline tactics
Develop demand generation programs tailored to prosumers and enterprise use cases
Oversee content strategy, storytelling, and educational campaigns to simplify our deep tech offering
Launch and manage performance marketing initiatives with a data-first approach
Partner cross-functionally with product, sales, and leadership to ensure tight alignment
Cultivate media relationships and thought leadership around AI, legacy, and future-of-work trends
Requirements
10+ years of marketing leadership experience, ideally with exposure to both B2C and B2B audiences in technology-based businesses.
Deep understanding of AI
Proven track record scaling customer acquisition, engagement, and retention across complex markets
Experience with segmented marketing, funnel optimization, and messaging strategy
Strong knowledge of digital channels (search, paid social, influencer, email, SEO) and field/relationship marketing
Strategic and hands-on—you know how to execute and lead
Excellent communication skills with an intuitive grasp of brand voice and narrative
Deep curiosity about AI, human legacy, storytelling, and the intersection of tech and humanity
Based in or willing to relocate to Palo Alto, CA (in-person role)
Bonus Points
Background in marketing legacy products, personal storytelling tools, or life services
Experience building marketing systems for multi-use-case platforms
You’ve taken a startup from zero to scale across multiple audience types
Seniorities
Executive
Employment type
Full-time
Job function
Marketing
Industries
Technology, Information and Internet
Referrals increase your chances of interviewing at Uare.ai by 2x
#J-18808-Ljbffr
At its core is the proprietary Human Life Model (HLM), designed to process unstructured conversations and story data sets without training client data into traditional LLMs. Instead, Uare.ai leverages 3rd-party LLMs for conversations, with HLM providing structure and reasoning. While initially focused on personal legacy and AI immortality, Uare.ai’s platform has broad B2C and B2B applications. The company has gained traction, featured in outlets including NBC, NPR, The New York Post, and CNET.
Job title VP, Head of Marketing
Responsibilities
Own and evolve the company’s marketing strategy for both B2C and B2B verticals
Build and lead a high-performance marketing team across brand, growth, content, lifecycle, PR, and community
Drive targeted acquisition strategies for Baby Boomers/Gen X, leveraging both digital and offline tactics
Develop demand generation programs tailored to prosumers and enterprise use cases
Oversee content strategy, storytelling, and educational campaigns to simplify our deep tech offering
Launch and manage performance marketing initiatives with a data-first approach
Partner cross-functionally with product, sales, and leadership to ensure tight alignment
Cultivate media relationships and thought leadership around AI, legacy, and future-of-work trends
Requirements
10+ years of marketing leadership experience, ideally with exposure to both B2C and B2B audiences in technology-based businesses.
Deep understanding of AI
Proven track record scaling customer acquisition, engagement, and retention across complex markets
Experience with segmented marketing, funnel optimization, and messaging strategy
Strong knowledge of digital channels (search, paid social, influencer, email, SEO) and field/relationship marketing
Strategic and hands-on—you know how to execute and lead
Excellent communication skills with an intuitive grasp of brand voice and narrative
Deep curiosity about AI, human legacy, storytelling, and the intersection of tech and humanity
Based in or willing to relocate to Palo Alto, CA (in-person role)
Bonus Points
Background in marketing legacy products, personal storytelling tools, or life services
Experience building marketing systems for multi-use-case platforms
You’ve taken a startup from zero to scale across multiple audience types
Seniorities
Executive
Employment type
Full-time
Job function
Marketing
Industries
Technology, Information and Internet
Referrals increase your chances of interviewing at Uare.ai by 2x
#J-18808-Ljbffr