Digital Marketing Manager, eero Marketing Job at Amazon in Seattle
Amazon, Seattle, WA, United States, 98127
Overview
eero, an Amazon company, is seeking a Digital Marketing Manager on the eero marketing team. You will own the strategy, execution, and optimization of global programmatic media campaigns—with a heavy focus on hands-on Amazon DSP campaign management. You will lead brand awareness and acquisition efforts across both B2C and B2B customer segments, driving impact through precision targeting, testing, and full-funnel campaign execution.
Responsibilities
- Execute and optimize full-funnel global Amazon DSP campaigns, including audience strategy, creative testing, bid optimization, pacing, and reporting.
- Build and scale brand-focused programmatic campaigns (CTV, Audio, OLV, Native) that drive awareness and engagement for both B2C and B2B customer segments.
- Collaborate with cross-functional teams and agency partners to develop integrated campaign strategies tied to product launches and promotional priorities.
- Analyze and report on campaign performance, delivering actionable insights through Amazon Marketing Cloud (AMC) and other analytics tools.
- Own campaign planning and calendar execution, including seasonal promotions and evergreen growth initiatives.
- Partner with the creative team to inform asset development and iterate on messaging based on performance data.
- Continuously test and learn—identify new targeting strategies, inventory sources, and media formats to reach high-value audiences.
- Drive data infrastructure improvements for campaign tracking, attribution, and automated performance reporting.
A day in the life
You will be responsible for planning, launching, managing and optimizing Amazon Advertising campaigns directly in ADSP, while managing external agencies and internal cross-functional teams to deliver high-impact results. Your work will support key initiatives including product launches, seasonal promotions, and ongoing brand-building efforts across digital channels.
This role is ideal for a performance-driven, programmatic-savvy marketer who thrives in fast-paced environments and wants to play a pivotal role in scaling eero’s reach and influence—within and beyond the Amazon ecosystem.
About The Team
eero’s Global Marketing Team brings the experience of powerful, reliable wifi to life through full funnel marketing campaigns focused on converting our audiences while maximizing our resources. Our customers consist of end users as well as small businesses and internet service providers, spanning B2C, B2B and B2B2C. The team is highly results oriented, and at its core, focuses on driving efficiencies and delivering against our sales and revenue goals.
Basic Qualifications
- 5+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
- Knowledge of analytical reporting tools (i.e., Excel, Tableau)
Preferred Qualifications
- Experience managing external partners to develop marketing programs
- Experience with paid media and owned and operated channels (i.e. email, onsite, etc.)
- Experience using Amazon Marketing Cloud (AMC), or similar data platforms, to derive insights and build audience strategies
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation during the application and hiring process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
This position will remain posted until filled. Applicants should apply via our internal or external career site.
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