Zambezi is hiring: Assistant Media Planner in Los Angeles

Overview

Zambezi’s media division, Scale by Zambezi, is seeking an Assistant Media Planner to join the growing team. Scale is a modern media practice that combines creative thinking with data-driven insights.

The Assistant Media Planner supports the team cross-functionally across strategy, planning, and execution. This is an excellent opportunity to begin a career in media for someone who loves numbers, is curious about media, and wants to grow with the team.

Candidates must reside in the greater Los Angeles area.

Base pay range

$50,000.00/yr - $55,000.00/yr

Responsibilities

• Collaborating with Media Team for Strategy and Plan Development: Utilize planning, evaluation, and buying tools (e.g., MRI, Comscore, Crimson Hexagon, Bionic, Campaign Manager) to analyze the competitive landscape, support target digital consumption, develop plans, and report findings; assist in creating media-specific documents such as RFPs, media plans, objectives and strategies decks; demonstrate critical thinking and analytical reasoning to draw conclusions and actionable implications; support the team during the media plan development stage by collecting RFP responses from partner sites and assisting in analyzing proposals and partner negotiations; monitor trends, tools, opportunities, and applications in paid social environments, and apply that knowledge; compile updates on partner capabilities and offerings through vendor contact; participate in team brainstorms to kick off plan and consideration set development.


• Campaign Execution: Trafficking plan assets, such as creative and required tracking tags; support setup of 3rd party ad server/tracker systems, ensuring sites are enabled and functioning properly, and that all materials are received from the creative agency; perform QA of tracking functionality and creative units to identify and solve issues; create post-launch campaign information (screenshots, links, placement information) to demonstrate proof of placement for clients.


• Campaign Management: Enter plans in the billing system (Advantage), track insertion orders, develop creative specifications, and manage traffic sheets and creative assignments as necessary; assist in generating insertion orders within internal tools to reserve advertising space and ensure accuracy of plan details and delivery; assist in creating creative allocation sheets and coordinate with Account, Production, and Analytics teams; assist in day-to-day communications with key partners (vendors, partner agencies, and media/social clients).


• Reporting on Campaign Performance: Build campaign performance reports by aggregating data from third-party servers and site-direct reporting; assist in evaluating campaign effectiveness through reporting and post-campaign analysis; monitor weekly performance, communicate optimization opportunities and challenges, and implement plan changes as needed.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications or a related field.


• Some prior professional experience (0-1 year) in Media, Social Media, or Search, ideally gained through an internship.


• Comfortable with numbers and general math.


• Ability to interpret research and analyze data to identify trends and insights.


• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word), with a strong command of Excel for data manipulation and reporting.


• Strong oral and written communication skills; able to be clear, concise, and articulate in all communications.


• Highly accurate and detail-oriented; takes diligent notes, triple-checks work, and ensures all materials are professionally presented.


• Relationship Builder and Team Player: Develops collaborative relationships with internal teams, external partners, and media vendors.


• Proactive and Solutions-Oriented: Comes to the table with potential solutions for tasks and issues, knows when to escalate urgent matters, and is willing to take on additional tasks when day-to-day responsibilities are managed.


• Eagerness to Learn: Possesses a strong curiosity and desire to learn more about the media landscape, marketplace, and client businesses.


• Highly organized with the ability to manage multiple tasks, prioritize effectively, and meet deadlines in a fast-paced environment.

Compensation & Benefits

The salary range for this position is $50,000 - $55,000. Exactly where a prospective employee will be paid within this range will depend on, among other factors, the candidate’s depth of experience and qualifications about the job description and the actual job duties of the role. In addition to salary, we offer comprehensive benefits (covering 100% medical, dental, vision, open PTO, and more). The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles to find the right candidate for Zambezi.

#J-18808-Ljbffr