Manager, Multimedia Assets
The ASPCA is seeking a detail-oriented and proactive Manager, Multimedia Assets to oversee the organization, accessibility, and strategic use of our growing library of photo and video content. This individual will play a critical role in ensuring our multimedia assets are well-maintained, legally compliant, easy to find, and effectively leveraged across teams to support the ASPCA's storytelling and brand efforts.
Reporting to the Director, Multimedia Production, the Manager, Multimedia Assets will support content planning and delivery by organizing and curating mission-aligned collections for internal and external use. This includes helping to develop and maintain spotlight collections, content packs, and campaign toolkits that ensure teams across the ASPCA can easily access and deploy high-impact visual content.
The ideal candidate is organized, collaborative, and knowledgeable in asset management best practices, with a working understanding of photography and video production. They will work closely with the multimedia team to support production workflows, including managing project files, archiving content, and maintaining storage systems. This role also serves as a resource for staff across departmentshelping them locate the right content for their needs, understand how to use it appropriately, and raise awareness of what's available within our growing media library.
This position is based in New York City at the ASPCA's 8th Avenue office in New York, NY but does not require full-time onsite work; the role allows for flexibility to work from home to the extent approved by the manager and Department Head. This role involves 10%-20% travel.
Compensation: Starting pay for the successful applicant will depend on a variety of factors, including but not limited to education, training, experience, business needs, internal equity, market demands or budgeted amount for the role. The target hiring range is for new hire offers only, and compensation may increase beyond the maximum hiring range based on performance over time. The maximum of the hiring range is reserved for candidates with the highest qualifications and relevant experience. The expected hiring salary ranges for this role are set forth below and may be modified in the future.
The target hiring range for this role is $72,000-$77,000.
Benefits: At the ASPCA, you don't have to choose between your passion and making a living. Our comprehensive benefits package helps ensure you can live a rewarding life at work and at home. Our benefits include, but are not limited to:
- Affordable health coverage, including medical, employer-paid dental, and optional vision coverage.
- Flexible time off that includes vacation time, sick and bereavement time, paid parental leave, 10 company paid holidays, and paid personal time off that allows you even more flexibility to observe the days that mean the most to you.
- Competitive financial incentives and retirement savings including a 401(k) plan with generous employer contributions we match dollar for dollar up to 4% and provide an additional 4% contribution toward your future each year.
- Robust professional development opportunities including classes, on-the-job training, coaching and mentorship with industry-leading peers, internal mobility, opportunities to support in the field, and so much more.
Responsibilities will include, but are not limited to:
Asset Management & Accessibility (50%)
- Maintain and manage the ASPCA's digital asset management (DAM) platform, ensuring assets are organized, searchable, and up to date
- Create and enforce metadata standards, naming conventions, and organizational protocols that support ease of use and legal compliance
- Track licensing, permissions, and usage rights for all visual content, ensuring assets are used appropriately and within scope
- Regularly review and update asset categories, remove outdated materials, and upload new content in a timely and accurate manner
- Leverage asset usage data and analytics to identify content trends, inform future asset needs, and guide strategic decisions about photo and video coverage.
- Support content recaps and reporting efforts by tracking asset engagement and contributing to monthly activity summaries
- Respond to internal photo and video requests, helping staff identify and access assets that align with their needs and brand guidelines
- Promote awareness of the DAM platform and available content across departments through training, updates, and resource sharing
- Contribute to spotlight collections, content packs, and campaign toolkits by identifying and organizing assets that align with organizational priorities.
- Maintain clear records of asset usage and gaps in coverage, proactively identifying content needs based on organizational priorities
Photo + Video Production Support (40%)
- Assist with photo and video capture for projects and events, as needed
- Assist with preparing multimedia assets for distribution, including basic editing, formatting and exporting for use across platforms.
- Ensure all content added to the library meets technical and brand standards
- Build and maintain strong working relationships with creative, editorial, and program teams to understand content needs and workflows
- Provide guidance on proper asset usage, file types, and export settings for digital and print channels
- Provide training to staff on photo + video asset library and best practices
Additional Responsibilities (10%)
- Participate in departmental planning and cross-functional initiatives.
- Contribute to team brainstorming and creative ideation across marketing efforts.
- Perform other duties as assigned in support of the organization's mission and storytelling goals.
Qualifications:
- Familiarity with DAM platforms (preferably Widen) and a strong understanding of metadata, tagging, and asset workflows
- Working knowledge of photo and video formats, file types, and usage best practices across digital platforms
- Strong organizational skills and attention to detail, with the ability to manage multiple projects and priorities
- Excellent communication and collaboration skills; comfortable working with cross-functional teams and providing training or support
- Ability to take initiative, solve problems, and work independently
- Basic photography and/or video capture and editing skills (Adobe Creative Suite, Lightroom, Photoshop, Bridge, Premiere Pro, etc.)
- Passion for animal welfare and alignment with the ASPCA's mission
- Exemplifies the ASPCA's Core Values:
- Has Commitment and dedication to improving the lives of animals
- Demonstrates Ownership and feels responsible for outcomes
- Believes in Team that we are stronger together
- Seeks to Elevate others and reimagine what is possible
- Focuses on Impact, specifically making change for animals
Work Experience:
- At least 3 years of experience in digital asset management
- 3+ years in visual content production, or related role preferred, but not required
- Experience working in a nonprofit or mission-driven organization is a plus, but not required.
Language: English
Education and Work Experience: