(Associate/Senior) Growth Architect, SEO/AEO/AIO, United States – BCG X Job at B

Overview

(Associate/Senior) Growth Architect, SEO/AEO/AIO, United States – BCG X — Join to apply for this role at BCG X.

Locations

• Boston
• Chicago
• Pittsburgh
• Washington
• New York
• Brooklyn
• Miami
• Dallas
• San Francisco
• Seattle
• Los Angeles
• Manhattan Beach

What You\'ll Do

• Develop and execute a comprehensive SEO/AEO/AIO (Search, Answer, and Artificial Intelligence Engine Optimization) strategy to increase organic search visibility and drive high-quality traffic
• Conduct in-depth keyword and AI question research, competitive analysis, and content optimization to improve search rankings and listings across multiple properties
• Implement technical SEO/AEO/AIO best practices, including site architecture, mobile optimization, crawlability, indexing, and structured data markup
• Collaborate with content, social media, and paid search teams to create a cohesive digital marketing strategy
• Partner with web development teams to ensure SEO-friendly website design, performance, and accessibility
• Develop and oversee link-building strategies to enhance domain authority
• Monitor and analyze SEO performance metrics, providing insights and recommendations to improve ranking and conversions
• Stay updated on industry trends, algorithm changes, and emerging SEO/AEO/AIO technologies to maintain a competitive edge
• Lead SEO/AEO/AIO audits and present actionable recommendations to stakeholders
• Manage relationships with external agencies and tools, ensuring maximum ROI from SEO initiatives

What You\'ll Bring

• 2 – 4+ years of professional experience in industry, consulting, or agency
• Willingness to travel as needed
• Proven success in SEO strategy and delivering measurable improvements in rankings, traffic, and conversions
• Strong expertise in Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, and other SEO tools
• Experience and genuine curiosity around Answer Engine and (AEO) and Artificial Intelligence role in information gathering and how best to position products and services for success in these emerging engines (Gemini, Perplexity, SearchGPT etc.)
• Deep understanding of on-page, off-page, and technical SEO best practices
• Experience working with enterprise-level websites and e-commerce platforms
• Familiarity with website development technologies (HTML, JavaScript, CSS) and CMS platforms (WordPress, Adobe Experience Manager, etc.)
• Strong analytical mindset with the ability to interpret data and provide strategic recommendations
• Excellent communication and collaboration skills, with the ability to educate and influence stakeholders
• Passion for digital marketing, innovation, and continuous learning
• Bachelor\'s or Master\'s degree in marketing, business, or a related field

Please note: any degree programs (including part-time) must be completed before starting at BCG.

Additional information

You must live within a reasonable commuting distance of your home office. As a member of that office, it is expected you will be in the office as directed. This role puts you on an accelerated path of personal and professional growth and development and so, at times, requires extended working hours. Our work often requires travel to client sites.

FOR U.S. APPLICANTS: Boston Consulting Group (BCG) is an Equal Opportunity/Affirmative Action employer. All qualified applicants will be considered for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by applicable law.

Compensation

• Growth Architect: $110,000 - $145,000 USD
• Senior Growth Architect: $157,000 - $190,000 USD
• In addition to base salary, eligible for an annual discretionary performance bonus and BCG’s Profit Sharing and Retirement Fund (PSRF) contribution

Benefits

• Zero-dollar health insurance premiums for employees, spouses, and children
• Low $10 copays for doctor visits, urgent care, and prescriptions for generic drugs
• Dental coverage, including up to $5,000 in orthodontia benefits
• Vision insurance with coverage for glasses and contact lenses
• Reimbursement for gym memberships and other fitness activities
• Fully vested Profit-Sharing Retirement Fund contributions, plus an option for personal 401(k) contributions
• Paid Parental Leave and family benefits such as elective egg freezing, surrogacy, and adoption reimbursement
• Generous paid time off: 12 holidays per year, office closure between Christmas and New Year, and 15 vacation days per year
• Paid sick time on an as-needed basis
• Domestic partner coverage available at cost to employee; coverage for employees and dependents at no cost

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws. BCG is an E-Verify Employer.

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