Logo
Amazon Web Services (AWS)

Sr. Product Marketing Manager, Customer Storytelling, AWS AI

Amazon Web Services (AWS), New York, New York, us, 10261

Save Job

Overview

Sr. Product Marketing Manager, Customer Storytelling, AWS AI. AWS is looking for a senior product marketer to shape how organizations adopt and benefit from generative AI through robust storytelling. Responsibilities

Own customer storytelling for the AWS Generative AI Innovation Center, guiding customers across the full AI lifecycle from ideation to enterprise-wide adoption. Develop bar-raising AI customer stories that show value and collaborate with integrated marketing to feature these stories in campaigns, webpages, social, and other channels. Pilot new ways to bring top AI customer stories to life across multiple mediums and channels. Collaborate with Generative AI Innovation Center leaders, strategists, and scientists to understand the customer adoption journey and translate insights into stories. Establish metrics and KPIs to measure marketing effectiveness, optimize programs, and iterate on assets. A day in the life

Build compelling customer storytelling that explores the journey customers take to deliver value with AI. Work with customers, marketers, strategists, and scientists to create content and drive awareness and engagement across channels. Develop marketing assets (web pages, videos, success stories, blogs, presentations, print collateral, sales enablement tools) and measure impact. Transition from strategy to execution and contribute to a rapidly growing business. About AWS / Why AWS

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We value diverse experiences and strive for work-life balance, inclusion, mentorship, and career growth. We encourage applicants even if not meeting all preferred qualifications. Basic Qualifications

Experience building, executing and scaling cross-functional marketing programs Experience using data and metrics to drive improvements 6+ years of product marketing experience developing compelling content and messaging Preferred Qualifications

Experience with customer segmentation, profiling, and targeting Experience creating bar-raising customer storytelling Amazon is an equal opportunity employer. If you need a workplace accommodation, visit the accommodations page. Job posting remains open until filled. Compensation details vary by location.

#J-18808-Ljbffr