Manager, Marketing & Promotions, FIFA World Cup 2026 - Dallas, TX

Manager, Marketing & Promotions, FIFA World Cup 2026 - Dallas, TX

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Description

At FIFA26, our vision is to unite the world through the greatest sporting event of all time. The FIFA World Cup 26 will feature 48 teams and be hosted by Canada, Mexico, and the USA. This new format will redefine excellence and create unique opportunities for participation and engagement among fans and players worldwide. Now is your chance to become a game changer and join the team that will deliver this extraordinary experience.

Department: Commercial & Marketing

Location: Dallas

Position Overview:

Reporting to the Director, Brand & Marketing, the Marketing Promotions Manager will be a key member of the FIFA26 Commercial Operations team, collaborating closely with the FIFA Miami team and other stakeholders to deliver top-tier design solutions for FWC26.

The main responsibilities include:

• Managing multiple projects in a high-pressure environment to support the largest sporting event in the world.
• Overseeing daily expectations of teams and partners, making critical decisions to ensure first-class marketing execution.
• Developing and executing marketing plans, campaigns, activations, and digital strategies targeting FIFA World Cup 2026 audiences.
• Generating innovative local creative ideas for ticket sales, social activations, and collaborations.
• Monitoring project progress and deadlines aligned with key milestones.
• Executing activations related to campaign milestones such as Mascot, Trophy Tour, FIFA Fan Festival, and promotional giveaways.
• Managing budgets, tracking expenses, and ensuring brand consistency across assets and media.
• Coordinating efforts with internal teams and external partners for seamless marketing execution.
• Handling logistics for events and activations, including vendor coordination and on-site setups.
• Communicating proactively with agencies and stakeholders, and managing media placements.
• Reporting on campaign performance, ROI, and providing strategic recommendations.

Candidate Profile:

• Strong accountability, decision-making, and initiative skills.
• Ability to foster inclusivity, lead teams, and demonstrate leadership and vision.
• Minimum 5 years experience in marketing, event, or project management, particularly with large-scale events.
• Excellent communication and organizational skills.
• Experience in promotions, activations, and entertainment environments; agency or sports experience is advantageous.
• Experience working with international teams preferred.

Qualifications:

• Bachelors degree or similar higher education.
• Fluent in English; Spanish and French are a plus.
• Proficient in project management tools (Excel, Word, PowerPoint, Visio, Project, Teams, Monday.com, Outlook).

Additional Details:

• Seniority Level: Mid-Senior
• Employment Type: Contract
• Job Function: Marketing and Sales

This job posting is active and ongoing.