Vice President, Enrollment Operations & Field Marketing
Confidential, San Jose, CA, US, 95199
Duration: Full Time
Vice President, Enrollment Operations & Field Marketing
About the Company
Innovative provider of in-home maternity care services
Industry
Hospital & Health Care
Type
Privately Held
Founded
2021
Employees
11-50
Funding
$11-$25 million
Categories
- Health Care
- Health
- Home Healthcare
- Non-Profit & Philanthropy
- Maternity Care
- Telemedicine
- Healthcare
- Mental Health
- Medical Care
- Health Centers
- Clinics
- Outpatient
About the Role
The Company is seeking a VP, Enrollment Operations and Field Marketing to spearhead the development and execution of a comprehensive enrollment strategy. The successful candidate will be responsible for leading member acquisition and enrollment efforts, with a particular focus on engaging Medicaid populations. This role demands a hands-on leader with a proven track record in end-to-end enrollment strategy, ideally within early-stage or high-growth environments. The VP will be tasked with owning provider and community partnerships, marketing, and phone outreach, and must be adept at blending strategic planning with tactical execution. Key responsibilities include leading and managing a high-performing team, analyzing market trends, and driving brand recognition and market positioning in the communities served.
Applicants for the VP position at the company should have a minimum of 10 years' experience in a related field, with a strong understanding of provider partnerships, patient enrollment, and engagement strategies. The role requires exceptional written communication skills, the ability to balance high-level strategy with hands-on execution, and a commitment to improving maternal health outcomes, particularly in high-risk communities. The ideal candidate will have experience in B2B2C/D2C healthcare models, patient journey optimization, and be adept at using data analytics for decision-making. A background in scaling a high-growth company and a proven ability to work with diverse teams and patient populations are essential. The company values empathy, collaboration, and resilience, and the VP is expected to embody these values in their leadership and management style.
Hiring Manager Title
CEO
Travel Percent
Less than 10%
Functions
- Marketing