Senior Marketing Manager / Full-Time Employment / Coral Gables
Harmony United Psychiatric Care, Miami
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Overview
Harmony United Psychiatric Care is part of Harmony United Healthcare LLC. We are a network of outpatient mental health clinics. We provide comprehensive, full-service outpatient mental health services in Florida through in-person and virtual visits through a secure online telehealth platform. Our services include Psychiatric/Psychological Evaluations, Medication Management, Psychotherapy & Counseling, and Neuropsychological Testing Services. Our team of mental health professionals includes psychiatrists, clinical psychologists/neuropsychologists, board-certified psychiatric nurse practitioners, certified physician assistants, and licensed therapists. We care for adults, adolescents, and children aged five and above. Each patient is treated with compassion and respect at Harmony United Psychiatric Care. We strive to provide the best treatment possible through individualized care for patients\' needs.
Responsibilities
- Create and implement comprehensive marketing strategies to promote the organization’s brand, services, and products across various platforms.
- Ensure marketing plans align with business objectives and drive patient engagement and retention.
- Develop compelling content for digital, social media, print, and email marketing campaigns.
- Ensure content resonates with target audiences and effectively communicates the organization’s value proposition.
- Collaborate with internal teams (sales, design, product, etc.) to ensure marketing campaigns are aligned with business goals and objectives.
- Foster clear communication across departments to ensure alignment on marketing goals and campaign execution.
- Oversee and manage the marketing department’s budget, ensuring efficient allocation of resources to maximize ROI.
- Track expenses and adjust strategies as necessary to remain within budget.
- Develop and execute targeted marketing campaigns aimed at securing patient retention and attracting new clients.
Qualifications
- Minimum 5 years of experience in the marketing domain, including at least 3 years as a marketing manager, with a proven track record of driving successful campaigns.
- Master’s degree.
- Strong understanding of digital marketing channels, including SEO, SEM, email marketing, social media, and display advertising.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Leadership experience with the ability to motivate and inspire a team to achieve goals.
Compensation
- Excellent base compensation
- Quarterly performance bonus
Benefits
- Health, vision, dental insurance
- Retirement Benefit: 401K Plan (Retirement): We will match your own 401K plan contribution to Up to 4% match of your annual compensation
- Paid Time Off
- Paid Holidays
Work Schedule
- Four 10hr shifts per week (Monday – Thursday)
- Offices open Monday-Thursday
Legal notices
- E-Verify Statement: Harmony United Psychiatric Care participates in E-Verify. We will provide information from each new employee’s Form I-9 to confirm work authorization.
- E-Verify Notice
- Right to Work Notice
- Right to Work Notice (Spanish)
- Drug-free Policy: We conduct pre-employment drug screening and random drug testing for current employees. Violations may lead to disciplinary action, including termination.