Robert Half
Job Description
Job Description
We are looking for a dynamic Marketing Coordinator to join our team in Midland, Texas. In this role, you will oversee a variety of marketing initiatives, ensuring the smooth execution of campaigns, events, and branding efforts. As part of a small, family-operated company, this position offers the opportunity to work across departments and gain comprehensive exposure to marketing operations.
Responsibilities:
• Coordinate and manage relationships with third-party vendors, including website developers, content creators, and marketing campaign specialists.
• Maintain the company’s social media calendar and ensure timely posting of engaging content.
• Organize promotional materials such as branded hats, shirts, and collateral for company use.
• Oversee budgets related to contractors and vendors, ensuring cost-effective solutions.
• Plan and execute trade shows, company events, and local district activities, including logistics, content capture, and social media promotion.
• Support the rebranding and website revamp of recently acquired businesses.
• Monitor and promote brand consistency across all platforms and campaigns.
• Track marketing analytics to evaluate campaign performance and drive improvements.
• Collaborate with internal teams to align marketing strategies with broader business goals.
• Capture and document event moments through photos and videos to enhance promotional efforts.• Proven experience in marketing coordination, preferably within the oil and gas industry.
• Strong knowledge of social media platforms and content creation strategies.
• Ability to manage vendor relationships and negotiate contracts effectively.
• Experience in planning and executing events, including trade shows and company activities.
• Familiarity with budget management and financial tracking.
• Proficiency in marketing analytics and reporting tools.
• Exceptional organizational skills and attention to detail.
• Ability to work independently while contributing to a collaborative team environment.
Responsibilities:
• Coordinate and manage relationships with third-party vendors, including website developers, content creators, and marketing campaign specialists.
• Maintain the company’s social media calendar and ensure timely posting of engaging content.
• Organize promotional materials such as branded hats, shirts, and collateral for company use.
• Oversee budgets related to contractors and vendors, ensuring cost-effective solutions.
• Plan and execute trade shows, company events, and local district activities, including logistics, content capture, and social media promotion.
• Support the rebranding and website revamp of recently acquired businesses.
• Monitor and promote brand consistency across all platforms and campaigns.
• Track marketing analytics to evaluate campaign performance and drive improvements.
• Collaborate with internal teams to align marketing strategies with broader business goals.
• Capture and document event moments through photos and videos to enhance promotional efforts.• Proven experience in marketing coordination, preferably within the oil and gas industry.
• Strong knowledge of social media platforms and content creation strategies.
• Ability to manage vendor relationships and negotiate contracts effectively.
• Experience in planning and executing events, including trade shows and company activities.
• Familiarity with budget management and financial tracking.
• Proficiency in marketing analytics and reporting tools.
• Exceptional organizational skills and attention to detail.
• Ability to work independently while contributing to a collaborative team environment.