Wave Broadband is hiring: Social Media Manager in New York
Wave Broadband, New York, NY, United States, 10261
Overview
Social Media Manager role at Wave Broadband. The Social Media Manager is responsible for leading and executing comprehensive social media strategies to drive brand awareness, engagement, and growth across multiple platforms.
Responsibilities
- Partner with Sr. Manager to run national, regional and local campaigns; look for synergies across digital channels and holistic marketing programs.
- Support Social Media strategy and overall business plans with ideation, continual learning, and excellence in execution.
- Lead and execute day-to-day Social Media operations, overseeing the production and review process of all organic/boosted social media content and assets to ensure consistent, on-brand content across channels.
- Manage B2C Facebook, Instagram, LinkedIn, YouTube, X handles and editorial calendars for short- and long-term planning and publishing.
- Analyze social media and campaign performance using data-driven insights, report on key performance indicators (KPIs), and identify opportunities for optimization and growth.
- Project manage and direct the creation and editing of social media content, including short-form copy, optimized imagery and social-first video.
- Develop and deploy engaging social media campaigns aligned to the overall strategy (UGC, contests, community initiatives, DEI, entertainment themes, and more).
- Support Sr. Manager with national/brand influencer, UGC and brand ambassador programs.
- Nurture and grow the brand’s social media community by deploying modern trends tailored to each platform and audience.
- Follow industry trends and best practices to progress social media marketing and business objectives.
- Other duties as assigned.
Education & Qualifications
- Bachelor’s degree in Digital Marketing, Digital Communications, Integrated Marketing, Business, or related field.
- Master’s Degree in Business (MBA) or related field preferred.
- PMI Certification preferred.
Experience
- 3-5 years in Digital Marketing for a national brand with explicit experience in Social Media management, Content Marketing, PR/Communications and video.
- 3-4 years hands-on Social Media content production (short-form writing, images, animations and/or video) for a mid/large sized company.
- 2-3 years proven project management experience.
- Experience with Social Media Management tools and project management software (e.g., Sprout Social, Sprinklr, Wrike, Asana).
- Experience in telecommunications/mobile/internet/technology industry preferred.
Knowledge, Skills & Abilities
- Ability to work independently in a fast-paced, innovative environment with the capacity to manage multiple campaigns across channels.
- Exceptional communications and interpersonal skills.
- Familiarity with Adobe CC or equivalent content/video editing tools.
- Familiarity with SEO and cross-channel digital marketing fundamentals and content/video editing tools.
- Proficient with Microsoft Office Suite (Word, PowerPoint, Outlook, Excel).
Benefits
- 401k retirement plan with employer match
- Medical, dental, vision, life and STD insurance
- Paid Time Off starting at 80 hours/year (increases with tenure)
- Floating holidays and paid holidays
- Paid sick leave as per state/local laws
- Tuition reimbursement
- Employee discount program
- Benefits listed above are for regular full-time positions
Salary
Base Salary: The base salary range in NY, DC, MA, IL, NJ, and TX for this position is $80,000 - $90,000, plus opportunities for bonus, benefits and commission, if applicable. Actual pay will vary based on skills, experience and location.
Equal Opportunity & Compliance
Astound is an Equal Opportunity Employer. We are committed to an inclusive workplace and to providing equal opportunities for all applicants and employees, regardless of race, color, religion, sex, gender, pregnancy, childbirth related conditions, national origin, age, disability, marital status, sexual orientation, or other status protected by law. We strive to create a culture that celebrates differences and promotes fairness and inclusivity.