FIFA
Manager, Marketing & Promotions, FIFA World Cup 2026 - Seattle, WA
FIFA, Seattle, Washington, us, 98127
Overview
Manager, Marketing & Promotions, FIFA World Cup 2026 – Seattle, WA Department:
Commercial & Marketing Employment Type:
Fixed Term - Full Time Location:
Seattle Description
At FIFA26, our vision is to unite the world through the greatest sporting event of all time. The FIFA World Cup 26 will mark the first time that the tournament will feature 48 teams and be hosted by three countries: Canada, Mexico and the USA. This new format will redefine excellence, generating unique opportunities for greater participation and engagement among fans and players across North America and around the world. Now is your time to become a game changer and join the workforce that will plan and deliver this extraordinary and unforgettable experience.
Responsibilities
Be comfortable with working in a high intensity environment and work on a large volume and variety of projects that help execute the largest event in the world.
Manage the day-to-day expectations of all teams and partners and make critical decisions that set the expectations of first-class marketing executions.
Create and implement marketing plans, including advertising media campaigns, promotional activations, and digital marketing strategies to reach the FIFA World Cup 2026 target audiences for the local market.
Actively engage local creative ideas for ticket sales, event attendance, social activations, and collaborations; stay on trend with promotional opportunities.
Monitor progress and deadlines for all marketing projects aligned with milestones.
Execute activations related to milestone campaigns (Official Mascot, Trophy Tour, event collaborations, Official World Cup Poster, FIFA Fan Festival, promotional giveaways, retail premium items, partner integrations) to boost brand awareness and engagement.
Manage budget, track expenses, ensure marketing assets and media are appropriate for the consumer and FIFA brand cost-effectively.
Collaborate with internal teams and external partners to coordinate marketing efforts and ensure brand consistency.
Coordinate logistics such as tour bookings, vendor coordination, printers, agencies, and on-site setups for special events and activations.
Communicate with external agencies, provide notes, recaps, and meeting schedules.
Work with media outlets to ensure timely and accurate placement of advertisements.
Compile and present reports to senior management on campaign performance, ROI, and recommendations for improvement.
Your Profile
Accountability:
Demonstrate commitment to responsibilities and analyze one’s actions while accepting the consequences of decisions and learning from mistakes.
Decision Making:
Identify and swiftly make decisions in critical situations, take initiative, explore alternatives, and respond promptly to unforeseen circumstances.
Inclusivity:
Share information across levels to influence others and maintain a network of support.
Initiative:
Take initiative, assume responsibilities, and achieve objectives with minimal supervision.
Innovation:
Break new ground and propose unconventional solutions.
Leadership:
Lead colleagues and partners, encourage teamwork, and delegate as needed to achieve results.
Vision:
Understand the organization’s mission and formulate strategic plans.
Education & Qualifications
Bachelor’s degree or similar higher education
Work Experience
Minimum 5 years of experience in a similar role
Experience in Marketing, Event, and Project management with the ability to coordinate large events
Strong client management skills and ability to multitask in a fast-paced environment
Excellent communication and organizational skills
Experience in promotions, event activations, and entertainment
Agency or sport environments are advantageous
Experience working in organizations with international offices/staff
High-level management experience
Languages
Fluent in English. Spanish and French are a bonus.
Technology
Proficient in project management tools (Excel, Word, PowerPoint, Visio, Project, Teams, Monday.com, planning software, Outlook, scheduling and collaboration tools).
Additionally, FIFA26 offers a competitive benefits package, which includes medical, dental, vision, disability insurance, life insurance, and a 401k retirement plan.
About FIFA World Cup 2026 The FIFA World Cup 26 will feature 48 teams and be hosted by Canada, Mexico, and the United States. This format redefines excellence and creates opportunities for greater participation and engagement from fans and players worldwide. Now is your time to be a game changer and join the team planning and delivering this unique and unforgettable experience.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Referrals increase your chances of interviewing at FIFA by 2x.
Get notified about new Marketing Promotions Manager jobs in Seattle, WA.
#J-18808-Ljbffr
Manager, Marketing & Promotions, FIFA World Cup 2026 – Seattle, WA Department:
Commercial & Marketing Employment Type:
Fixed Term - Full Time Location:
Seattle Description
At FIFA26, our vision is to unite the world through the greatest sporting event of all time. The FIFA World Cup 26 will mark the first time that the tournament will feature 48 teams and be hosted by three countries: Canada, Mexico and the USA. This new format will redefine excellence, generating unique opportunities for greater participation and engagement among fans and players across North America and around the world. Now is your time to become a game changer and join the workforce that will plan and deliver this extraordinary and unforgettable experience.
Responsibilities
Be comfortable with working in a high intensity environment and work on a large volume and variety of projects that help execute the largest event in the world.
Manage the day-to-day expectations of all teams and partners and make critical decisions that set the expectations of first-class marketing executions.
Create and implement marketing plans, including advertising media campaigns, promotional activations, and digital marketing strategies to reach the FIFA World Cup 2026 target audiences for the local market.
Actively engage local creative ideas for ticket sales, event attendance, social activations, and collaborations; stay on trend with promotional opportunities.
Monitor progress and deadlines for all marketing projects aligned with milestones.
Execute activations related to milestone campaigns (Official Mascot, Trophy Tour, event collaborations, Official World Cup Poster, FIFA Fan Festival, promotional giveaways, retail premium items, partner integrations) to boost brand awareness and engagement.
Manage budget, track expenses, ensure marketing assets and media are appropriate for the consumer and FIFA brand cost-effectively.
Collaborate with internal teams and external partners to coordinate marketing efforts and ensure brand consistency.
Coordinate logistics such as tour bookings, vendor coordination, printers, agencies, and on-site setups for special events and activations.
Communicate with external agencies, provide notes, recaps, and meeting schedules.
Work with media outlets to ensure timely and accurate placement of advertisements.
Compile and present reports to senior management on campaign performance, ROI, and recommendations for improvement.
Your Profile
Accountability:
Demonstrate commitment to responsibilities and analyze one’s actions while accepting the consequences of decisions and learning from mistakes.
Decision Making:
Identify and swiftly make decisions in critical situations, take initiative, explore alternatives, and respond promptly to unforeseen circumstances.
Inclusivity:
Share information across levels to influence others and maintain a network of support.
Initiative:
Take initiative, assume responsibilities, and achieve objectives with minimal supervision.
Innovation:
Break new ground and propose unconventional solutions.
Leadership:
Lead colleagues and partners, encourage teamwork, and delegate as needed to achieve results.
Vision:
Understand the organization’s mission and formulate strategic plans.
Education & Qualifications
Bachelor’s degree or similar higher education
Work Experience
Minimum 5 years of experience in a similar role
Experience in Marketing, Event, and Project management with the ability to coordinate large events
Strong client management skills and ability to multitask in a fast-paced environment
Excellent communication and organizational skills
Experience in promotions, event activations, and entertainment
Agency or sport environments are advantageous
Experience working in organizations with international offices/staff
High-level management experience
Languages
Fluent in English. Spanish and French are a bonus.
Technology
Proficient in project management tools (Excel, Word, PowerPoint, Visio, Project, Teams, Monday.com, planning software, Outlook, scheduling and collaboration tools).
Additionally, FIFA26 offers a competitive benefits package, which includes medical, dental, vision, disability insurance, life insurance, and a 401k retirement plan.
About FIFA World Cup 2026 The FIFA World Cup 26 will feature 48 teams and be hosted by Canada, Mexico, and the United States. This format redefines excellence and creates opportunities for greater participation and engagement from fans and players worldwide. Now is your time to be a game changer and join the team planning and delivering this unique and unforgettable experience.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Referrals increase your chances of interviewing at FIFA by 2x.
Get notified about new Marketing Promotions Manager jobs in Seattle, WA.
#J-18808-Ljbffr