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Mesa

Product Marketing Manager

Mesa, Austin, Texas, us, 78716

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Company Overview

Mesa is on a mission to make homeownership more affordable and rewarding. Led by a world-class team of repeat founders and fintech operators from Uber, Amex, Robinhood, Capital One, Bilt Rewards, Cash App, Square, Zillow, LendingTree, and Spotify, they are creating the homeowner membership category. Their platform gives real value back to consumers for the $6T in annual homeownership spend. Homeowner membership offers exclusive benefits and rewards across mortgage originations, mortgage payments, warranty, insurance, HELOC, and more. Mesa is bringing credit card style membership to every financial product for your home. The Role

We’re looking for a strategic and results-driven

Product Marketing Manager

to join our growing marketing team. You will play a critical role in shaping the go-to-market strategy, crafting compelling messaging, and driving product adoption for Mesa homeowner membership products. This role bridges product, marketing, engineering and partnerships to ensure our products meet market needs and are positioned for success. This is a hands-on role in a fast-paced, collaborative environment, ideal for someone who thrives in startups and wants to make a direct impact. How you’ll make an impact: Develop and execute comprehensive GTM plans for new product launches and feature updates Craft compelling value propositions, messaging frameworks, and product narratives tailored to specific audiences Plan, build, QA, and launch marketing campaigns across key channels (including email, push, SMS, in app) using a marketing automation platform (Braze or Iterable preferred) Own end-to-end campaign execution: writing copy, routing for legal and compliance reviews, coordinating design assets, and scheduling or triggering deployment Partner with product & engineering teams to align campaign triggers with key user events and product behaviors Ensure campaigns are personalized, timely, and aligned with customer lifecycle stages. Work closely with product, marketing, design, compliance, and engineering teams to align efforts and deliver cohesive experiences Monitor performance metrics (open rates, CTRs, conversions, unsubscribes) and compile post-campaign reports with clear takeaways and next steps Requirements

3–5 years of experience in product marketing, lifecycle marketing, B2B or B2C marketing or similar Strong hands-on experience building campaigns in marketing automation tools such as Braze or Iterable Prior experience in a fast-paced startup environment, with the ability to manage shifting priorities and tight timelines Comfortable owning full campaign workflows — from concept and copy to approvals and deployment Skilled at working cross-functionally with Product, Engineering, Design, and Compliance teams Familiar with data requirements needed to trigger and personalize automated customer journeys Analytical mindset with experience monitoring and reporting on campaign performance Strong written communication skills with attention to detail and brand voice Nice to have

Experience managing and posting on social media for a brand Prior experience in the mortgage and / or credit card industry Competitive compensation, including meaningful equity Best in class health, dental, and vision insurance 401(k) plan Unlimited vacation policy Location

This is a

hybrid role, requiring four days per week in one of our offices

in

San Francisco, CA; New York, NY; or Austin, TX To Apply

Principals only. But seriously, no recruiters. Create a Job Alert Interested in building your career at Mesa? Get future opportunities sent straight to your email. Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in Mesa’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. A "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select...

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