Social Media Manager Job at Fuel Goods in Asheville

Overview

Fuel Goods is a high-growth, online sports nutrition marketplace with a vision of an empowered, healthier world. At Fuel Goods, we’re all about chasing excellence, sparking curiosity, and continuous improvement. Our culture emphasizes transparency, learning, and openness to change.

We believe snacks and memes are an essential part of a thriving culture.

Role Description

Fuel Goods is on the hunt for a social media mastermind who’s ready to take our vibrant, active lifestyle brand to new heights. We’re not just here to fuel bodies—we’re here to inspire, connect, and shine a new light on the sports nutrition world. If you’re equal parts storyteller, trendspotter, and analytics, we want you on our team.

Key Responsibilities

• Content Creation: Develop scroll-stopping, share-worthy content that screams “Fuel Goods” across Instagram, TikTok, Facebook, and beyond.
• Community Engagement: Cultivate an authentic, buzzing community by responding to comments, DMs, and shoutouts—because every athlete deserves a cheer squad.
• Campaign Management: Plan and execute creative campaigns that drive awareness, sales, and serious hype.
• Trend Spotting: Stay ahead of the curve on social trends, memes, and platform updates to keep us fresh and relevant.
• Analytics & Insights: Measure, analyze, and report on what’s working (and what’s not) to ensure we’re always leveling up using a sales-driven lens to identify content that drives conversions and optimize strategies for measurable impact.
• Collaborations: Partner with influencers, athletes, and creators who align with our brand and love fueling right.

Qualifications

• 2+ years of experience in social media management (Sports or wellness industry is a plus!)
• Proven ability to create content that converts, engages, and brings the fun.
• Excellent written and verbal communication skills with a knack for clever, concise captions.
• Proficiency in tools like Canva, Adobe Creative Suite, CapCut, or video editing apps.
• A love for data—you’re not just about likes; you’re about financial impact.
• A go-getter attitude with the ability to manage multiple projects and pivot fast.
• Passion for fitness, sports, or simply helping people crush their goals.

Why you’ll love it here

• Collaborative, supportive team vibes—we’re all about lifting each other up.
• Discounts on Fuel Goods products.
• A chance to redefine what fueling looks like in the sports world.
• Opportunities to significantly grow your role within a fast-growing startup.

Job Details

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Wellness and Fitness Services